How To Create a Relatable and Friendly Business Brand
Creating a relatable and friendly business brand can go a long way in building connections with customers. Your brand is not just about what you sell; it’s about the feeling people get when they think about your business. Here’s a guide on how to make your brand approachable and friendly. Read more about Business […]
Brand Messaging: What It Is And How To Do It
According to Rock Content, Brand Messaging is “the set of practices that define how a company will deliver its value proposition and communicate its business values”. This refers to the tone, voice and core message that the company puts out. In every form of advertising, whether online or the traditional method, a brand should […]
Social Media Promotion Hack For Small Businesses
It is estimated that active social media users are up to 4.2 billion, which is twice the number they were about five years ago. And these users spend up to 2.5 hours on social media channels every day. Read more about Social Media This simply implies that with this estimated figure on social media, […]
How Nigeria Small Business Owners Can Win Through Branding
Building a brand for your small business is a challenging task. First, many small business owners in Nigeria don’t know much about branding or they are a little bit misled on what branding means. Some don’t even know what branding is all about. Many business owners don’t really know that branding is an integral part […]
Social Media Marketing Tips: The Key To Building A Successful Brand On Social Media
How do you build a powerful brand in 2019? There is no hard and fast rule to it. As new trends emerge and customer interaction with brands continues in a dynamic fashion, businesses must learn to adapt to the changing marketplace. These tips listed below are what the most successful brands have utilised time and […]
Social Media Marketing Tips: 4 Tips For Maximising Your Video Marketing Efforts
Video marketing is one effective tool that has been shown to drive engagement to a considerable level on social media. In fact, in recent years, there is a lot of compelling evidence that demonstrates how worthwhile video marketing really is. This is why it is necessary to leverage it in your efforts to promote your […]
Xiomi Partners With Jumia For The Official Launch Of Its Flagship Store In Nigeria
Xiaomi, a Chinese company founded in 2010 by two friends- Lei Jun and Lin Bin celebrated its 9th anniversary in April 11, 2019 where MI fans (the logo for Xiaomi) celebrated its progress especially with the news of its official launch in the country. Before then, MI fans have had to ship for its new phones […]
Brands We Love: Intelia
The world being built before our eyes is one that’s driven by data and digital technology. Websites, apps, the cloud, chatbots, and the Internet of Things are more than just buzzwords; they are the structures on which much of everyday life in the present is founded. Software developers, like the team at Intelia, are the […]
Where are You Going to be on the 26th & 27th of April?
April 2019 is pretty special. There are two significant annual events that will hold this month. The first is the Easter Celebration for Christians and the second is the Connect Nigeria Business Fair. The events would hold at one week interval. In fact, from Thursday, the 18th of April, 2019, the rites that will bring […]
How To: Build A Brand
By Mason Frederick Running and managing your own business can be very exciting and fulfilling. However, there is bound to be fierce competition that could even threaten the existence of your business. In order for you to stay ahead and achieve success, you must have a strategy in place. Building Your Business Brand Customers prefer […]