Archives Tag: Brand identity
Building Strong Visual Identities: Logos.ng and Nigerian Brands
April 19, 2022
The importance of a strong brand identity in today’s competitive business world cannot be overstated. A strong brand identity can help a business stand out. I realized this when two fast food outlets opened on campus. One simply painted its outlet, while the other carefully chose a memorable name and created a logo using … Continue reading Building Strong Visual Identities: Logos.ng and Nigerian Brands
Branding and Marketing: What Sets Them Apart and Why It Matters
April 19, 2022
If you’ve ever felt confused about the difference between branding and marketing you’re not alone. These two terms are often used interchangeably but they refer to different aspects of your business. Understanding the distinction between them is important because both play a vital role in your success. Let’s break down what branding and marketing … Continue reading Branding and Marketing: What Sets Them Apart and Why It Matters
Strategies for Building a Personal Brand on Social Media
April 19, 2022
Building a personal brand on social media can open up new opportunities and help you connect with a broader audience. Whether you’re an entrepreneur, freelancer, or professional, establishing a strong personal brand can set you apart from others in your field. Here are some simple strategies to help you build and cultivate your brand … Continue reading Strategies for Building a Personal Brand on Social Media
Building a Strong Brand Identity
April 19, 2022
Building a strong brand identity is crucial. It’s what makes your business unique and memorable. But what exactly is brand identity, and how can you build one that truly stands out? In this article, we’ll explore this important topic. Read more about Business What is Brand Identity? Brand identity is how your business presents … Continue reading Building a Strong Brand Identity
How To Use Storytelling to Create a Strong Brand Identity
April 19, 2022
In today’s crowded marketplace, creating a strong brand identity is crucial for the success of any business. A brand identity is the unique combination of design, messaging, and values that sets a company apart from its competitors. One effective way to create a strong brand identity is through the use of storytelling. By crafting … Continue reading How To Use Storytelling to Create a Strong Brand Identity
Finding Your Niche in the Market
April 19, 2022
Finding your niche in the market is a crucial step towards building a successful business. Your niche refers to the specific area of the market that your business targets. This could be a specific product, service, or group of customers. By identifying your niche, you can differentiate yourself from competitors and attract loyal customers. … Continue reading Finding Your Niche in the Market
Steps To Define Your Company Identity
April 19, 2022
As an individual, it is often advised that you define your identity. Who are you and what are you known for? You should be able to answer these questions anytime you are asked. When you know who you are, when you have principles, there are certain things people can identify you with. The same applies … Continue reading Steps To Define Your Company Identity
5 Signs Your Company Needs To Rebrand
April 19, 2022
Branding is when you give an identity to your business. It is what you are known for in the marketplace. In simpler terms, branding is how you want the world to perceive your business. This is why big companies invest so much in branding. Read more about Business However, over time and space, business … Continue reading 5 Signs Your Company Needs To Rebrand
