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Small but mighty… What comes to mind with that?

You know how something may seem so small and perhaps insignificant but play a major role in the sphere of things? That’s how the SMEs in Nigeria are. SMEs stands for small and medium enterprises and makes up the bulk of the Nigerian business world. They provide numerous services and products as well as employment opportunities for both skilled and unskilled workers in the country. With the numerous challenges that come with starting a business in Nigeria, some of these businesses totter on one leg for a while before getting funding or even merge to form a stronger bond that can meet the collective goal of each of the company. While the investment opportunities may seem encouraging, compared to the number of businesses or SMEs in Nigeria, not everyone gets funded or accelerated. The solution to this may be platforms to provide the necessary skills that accelerators give while building a community that can network with each other, as such the SME Clinic 2020.


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The Techpoint SME Clinic 2020 is a platform for small and medium enterprises to accelerate their business with the power of technology. This year, Microsoft through its business and market development engine – 4Afrika, is supporting over 2000 micro, small and medium-scale enterprises at the SME clinic. Microsoft 4Afrika was launched in 2013 and has invested in start-ups, small-to-medium enterprises, partners, youths and governments in Africa. With the highlight on Africa’s potential to lead the technology revolution, 4Afrika has been empowering people with the right ideas to drive economic development, inclusive growth and digital transformation by delivering affordable access to internet, developing skilled workforces and investing in local technology revolution.

This partnership with Techpoint Africa, a notable technology company that amplifies the best innovations across Africa’s tech, startup and business ecosystem, is not just an idea for today but for tomorrow’s solutions. Of recent, Microsoft 4Afrika has partnered with First Bank, MTN Nigeria and Vodacom Business Nigeria to provide access to technology, skill development resources, business networks and an educational platform to their SMEs customers. This further highlights the mission to help businesses become more productive and make smarter, more data-driven decisions.


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Key learnings

At the clinic, several ways to automate business processes with the following key earnings:

  • How to take your business online the right way;
  • Social media marketing – marketing your products and services on social media platforms (Facebook and Instagram);
  • Data analysis for small businesses;
  • Selling online (eCommerce);
  • Customer relations; and
  • How to get loans and funding for your business.

Date: Saturday, 29th February 2020

Time: 08:00 – 17:00 (GMT+1)

Venue: National Theatre, Iganmu, Lagos

Interested? Register here.

In a world where things are done for show and to put one’s name out there for publicity, today’s quote is one by John Bunyan on everyday living:

You have not lived today until you have done something for someone who can never repay you.”

-John Bunyan

Sources:

Microsoft

Techpoint Africa

Featured Image Source: Techpoint Africa


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This article was first published on 10th February 2020

aanu-olajide

Aanuoluwapo Olajide is a freelance writer who believes that words are fundamental blocks and are the force of life and death. She is a tech enthusiast, fashion designer and a lover of words.


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