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Every business is confronted by two major problems;
  • Sales
  • Everything else
“It is true that if sales is performing, then every other business problem becomes solvable.”
If you are desirous about growing your sales, dominate your market, and want your sales team to meet or exceed the expected numbers (targets), then you should be talking to us at Sales BootCamp. It is with great pleasure that we invite your nomination/registration of your marketing/sales, customer service and business development staff to this sales training titled “STRATEGIES FOR AGGRESSIVE MARKET PENETRATION AND DOMINANCE.” Penetrating and dominating a market refers to the successful selling of a product or service in a specific business, and it is measured by the amount of sales volume of an existing good or service compared to the total target market for that product or service. According to Ansoff Matrix, market penetration is the key performance metric for a business growth strategy. The matrix is utilized across businesses to help evaluate and determine the next stages the company must take in order to grow, and the risks associated with the chosen strategy. With numerous options available, this matrix helps narrow down the best fit for an organization. Key Topical Highlights: 
  • Rethinking Marketing Concept and Developing Professional Selling Skills.
  • Dominating Your Market: Aggressive Marketing Strategy Development.
  • Launching Aggressive Marketing/Advertising Campaign.
  • Marketing Planning Process for Aggressive Market Takeover.
  • The Business Situation Analysis & Strategic Options.
  • Planning Market Segmentation, Targeting and Positioning.
  • Digital Marketing Campaign Strategies.
How to Register: To Register/nominate, kindly visit the event,  and click “RESERVE MY SEAT” You can also send us the full names of your delegates, company name, email, and phone numbers of contact person) to:

Dates and Venues:

Lagos Venue:                      January 26th & 27th, 2018

LCCI Conference Centre, Alausa Ikeja, Lagos. (by Abiola Gardens, off Lagos Ibadan Express Way)

  Abuja Venue:                     February 16th & 17th, 2018

1st Floor, Nigerian Reinsurance House, Plot 784A, Herbert Macaulay Way, Central Area, Abuja.

  Port Harcourt Venue:        February 27th & 28th, 2018

Catholic Institute of West Africa (CIWA), Rumuibekwe, 2nd Artillery, Port Harcourt.

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This article was first published on 13th December 2017

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