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Digital marketing specialists Errand Media are organizing a two-day Brand Positioning Boot camp to train entrepreneurs on the use of digital marketing to improve their business performance. The training event will leverage on the expertise of Errand Media to deliver the best current practices in digital marketing and enterprise branding to participants. Attendees will learn smart techniques of using modern media channels to reach, acquire and retain customers.

The brand awareness and digital marketing training will reveal to participants the basics and intricacies of using the online space to their businesses’ advantage. They will learn how to do the following:

-Boost their company’s image through branding. -Develop a digital marketing strategy that suits their business and is tailored to the targets they want to meet. -Use proven techniques and tools they to improve their company’s marketing efforts. -Innovative strategies to gain competitive advantage for their business and career.

Themes to be covered at the training include search engine optimization (SEO), search engine marketing, an introduction to digital Marketing, email marketing, digital display advertising, social media marketing, as well as marketing strategy and planning.

The Brand Positioning Boot camp is designed for entrepreneurs, sales and marketing teams, PR, brand managers, CEOs, digital marketing executives, NGOs, and graduates pursuing a career in digital marketing. The training holds on December 2-3, 2016.

The Registration fee for the event is ₦25,000.

To register for the Errand Media Brand Positioning Boot camp, visit For enquiries, you can send an email to

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This article was first published on 18th November 2016


Ikenna Nwachukwu holds a bachelor's degree in Economics from the University of Nigeria, Nsukka. He loves to look at the world through multiple lenses- economic, political, religious and philosophical- and to write about what he observes in a witty, yet reflective style.

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