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The collaboration underscores the significance of nurturing local talents in marketing technology, automation, AI, and data infusion, positioning them to compete globally. The focus is on empowering young creatives by providing training in digital skills, fostering innovation, and enhancing their competitiveness in the international market. Chibuike Goodnews, Managing Director of Dochase Adx, emphasized the commitment to enhancing the digital knowledge infrastructure, stating, “The collaborative partnership with 02 Academy will infuse technology into marketing and brand communication, strengthening the potential of the creative economy.”
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The initiative will leverage data analytics, AI, and predictive insights to lead marketing efforts, ensuring market deliverables and closing gaps in employability and knowledge exchange. Goodnews emphasized the goal of empowering Nigerian consumers to achieve global relevance while driving innovation in the tech and digital economy. Mbanefo Ozone, Provost of 02 Academy, highlighted the opportunity to make Nigerian youths employable and employers of labour. The partnership with Dochase Adx will address the need for continuous tech updates, ensuring sustainability and providing students with the latest information in tech, digital, and marketing communication.
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This collaboration between Dochase Adx and 02 Academy signifies a win-win situation for brands and marketing professionals, fostering innovation and driving sustainability in digital knowledge. Featured Image Source:
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