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BlackBerry has launched its new 9720 ‘social media’ smartphone. The touchscreen phone comes with QWERTY Keyboard with BlackBerry OS 7.1, FM radio and extended battery life. At the ceremony, Blackberry’s Regional Managing Director for Europe, Middle East and Africa (EMEA), Robert Bose, said, “We are very pleased to bring the BlackBerry 9720 to customers in Nigeria, which delivers all the essentials of the BlackBerry smartphone experience. BlackBerry 9720 comes with an updated BlackBerry 7 OS, and offers a great keyboard and dedicated button for BBM to help you live a communications centric lifestyle.” “This really is an ideal smartphone for customers looking to upgrade from a feature phone or entry-level Android or Windows Phone device, as well as for existing BlackBerry smartphone customers looking for an upgrade in style and performance.” He stated that the device is designed for a premium look and available in a variety of vibrant colors, adding that the new smartphone takes everything the user would get from a starter smartphone to the next level, and comes packed with all of the favorite social apps that allow the user to spark the conversation. “With the new smartphone, you can listen to local FM stations, and automatically let your BBM friends know what station you’re currently listening to,” he said.

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This article was first published on 19th September 2013

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