Facebook pages are places on Facebook where artists, public figures, businesses, brands, organizations and nonprofits can connect with their fans or customers. When someone likes or follows a Page on Facebook, they can start seeing updates from that Page in their Feed.
The interesting thing with Facebook pages is that in as much as it helps artists, public figures, businesses, brands, organizations and nonprofits connect with their fans or customers, it can also be monetized. It’s a two-win way!
Given below are tips to monetize your Facebook page
1. Sell digital content
The era of digital marketing has made selling easy both physical goods and most importantly, digital content. If you have an area of expertise then there is no reason why you can’t sell digital content to your Facebook followers.
You could write ebooks on your area of expertise, promote them on your Facebook page, sell and make money or even make videos on your area of expertise or areas that interest your audience. You can give your audience a 30 seconds preview and then direct them to take action with a terrific ad copy by purchasing the full video package from you either through Facebook or through links or any other way, in your post redirecting them to the payment page.
2. Send Traffic to Affiliate Marketing Sites
If your Facebook page has a good number of active followers, then joining an affiliate marketing network would be ideal. Brands like Expertnaire, and Learnoflix have a built-in tracking system to manage their affiliates based on the number of sales they can drive.
3. Promote a Local Event with Your Vendor Presence
If you discover that a good number of your followers are in a particular area, you’re in good luck to earn by promoting a local event with your vendor presence.
You could make a deal with a local event organiser in that area to get a spot in the event centre and you could promote their event in return. They get more people to attend through your promotion, you drive more sales by offering your services to a couple of them.
4. Sell Your Services Growing a Page
A lot of businesses close down due to low patronage of their goods or services. You could offer to help small and medium businesses, grow their Facebook pages so that they can reach more customers for decent pay. By doing this, you’re not only helping their business grow or earning alone but you’re also increasing the likelihood of attracting more business brands to yourself that would need to grow their Facebook pages.
You can set up a team to make your work easier if the patronage is overwhelming. In place of actually growing Facebook pages directly, you could also set up your consultation services for business brands that have media teams in place but only need your consulting services to help them strategize well towards their Facebook page growth.
5. Sell Products through a Third Party Service
With a Facebook page with a good number of followers, you would surely get a lot of customers by just selling your art as a creative designer. All you’re required to do is create your art, and put in on a variety of products in high or moderate demand and sell them. There are a lot of websites that allow you to create these print products. Search on any of them and get started.
6. Facebook Ad breaks
Facebook content creators are allowed to monetize their pages through video as breaks. However, this opportunity is not for all creators but for those that can meet the requirements.
The major requirements are that the page must have at least 10,000 fans, in the past 60 days: 15,000 engagements; 180,000 minutes viewed across all of their videos; or 30,000 1-minute views on 3-minute+ videos.
7. Sponsorship and advertising revenue
Facebook tools like Brand Collabs manager come in handy to help pages with massive followership find paid partnerships.
All that is needed here is that you collaborate with advertisers that wish to promote their goods or services to your followers.
8. Sell physical products
You can add a Facebook shop to your page and sell physical products. You can even market your physical products through the Facebook marketplace as long as it is available in your region.
9. Live streams
You know your audience well and what engages them the most. Do a live video and in there, engage your audience with tasks or tell a story or teach something you know they would need or stream a live event for them of influential persons.Featured Image Source: Pixabay
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