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18th May 2024
Influencer marketing has become a powerful tool for brands looking to connect with their audience more authentically and engagingly. According to a study by Influencer Marketing Hub, the influencer marketing industry is set to grow to approximately $21.1 billion in 2023. This growth underscores the effectiveness of influencers in reaching and engaging target audiences. … Continue reading How To Build an Influencer Marketing Campaign from Scratch
Whether you’re new to sales or a seasoned pro looking to take your game to the next level, continual learning is key to achieving greater success. Reading insightful books from top sales experts and entrepreneurs is one of the best ways to pick up new strategies, mindsets, and skills for becoming a true sales … Continue reading Top 10 Must-Read Books to Become a Better Salesperson
Chief Innocent Ifediaso Chukwuma is a highly successful Nigerian businessman and industrialist. He is the founder and CEO of Innoson Vehicle Manufacturing, Nigeria’s first-ever indigenous automobile company. Born on October 1, 1961, Chief Chukwuma grew up in a family of six children in southeastern Nigeria. He is the youngest of the six siblings. After … Continue reading Men You Should Know: Innocent Chukwuma
Social media presents an amazing opportunity for businesses to promote their brand, connect with customers, and drive sales. However, having an active online presence also exposes your company to some serious risks when it comes to reputation management and data security. One careless mistake or oversight on social media could quickly spiral into a … Continue reading Tips for Protecting Your Brand’s Reputation and Data on Social Media
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