Have Hashtags Become Obsolete?
Hashtags were once the cornerstone of social media discovery. They allowed brands, influencers, and users to categorize content, participate in trends, and make their posts easily discoverable by a wider audience. Platforms like Twitter, Instagram, and TikTok flourished with hashtag-driven engagement, and marketers used them to connect with audiences in highly targeted ways. Read […]
Best Practices for Using X for Customer Service
Social media is where many customers go first to ask questions or voice their concerns. X (formerly Twitter) has become a key platform for customer service, offering businesses a fast, public way to respond to their customers. However, handling customer service on a platform like X requires careful attention. You don’t just want to […]
How to Market Your Business Effectively Using X (Formerly Twitter)
You’ve got a business and want to get the word out, right? Maybe you’ve heard about X (formerly Twitter) and how people use it to grow their brand. But how exactly do you do that? Don’t worry, it’s simpler than you think! Let’s go through some easy, practical steps to help you market your […]
The Role of Social Media in Corporate Social Responsibility
Social media has transformed the way companies interact with their stakeholders. With platforms like Twitter, Facebook, and Instagram, businesses can communicate their Corporate Social Responsibility (CSR) initiatives more effectively and engage directly with their audience. Companies can now showcase their efforts in sustainability, community involvement, and ethical practices in real time, fostering transparency and […]
10 Nigerian Political Influencers to Follow on Twitter
Twitter has emerged as a powerful platform for political discourse, offering a space where influential voices can share insights and engage with a broad audience. In Nigeria, political influencers play a crucial role in shaping public opinion and fostering informed discussions. Read more about Social Media These political influencers provide valuable commentary on the […]
The Role of Social Media in Nigerian Politics and Activism
Social media, defined as digital platforms where users create, share, and interact with content, has significantly transformed how people communicate and engage with information globally. Social media in Nigerian politics has emerged as a powerful tool in shaping political discourse and fostering activism. Read more about Social Media With platforms like Twitter, Facebook, and […]
What is the Best Time to Post on Social Media? Insights and Guidelines
The timing of your social media posts significantly influences their engagement and reach. Studies reveal that determining the best time to post on social media can maximize your audience’s interaction with your content. This is because different demographics use social media at varying times, and understanding these patterns can help you connect with your […]
Optimizing Your Twitter Strategy for Maximum Engagement
Maximizing engagement on Twitter requires a thoughtful approach tailored to its unique characteristics. With millions of users and a constant stream of content, catching and maintaining your audience’s attention can be challenging. Read more about Social Media This post will provide practical tips and strategies for enhancing your Twitter presence. It will focus on […]
How To Grow Your Business Through Twitter Spaces
Twitter Spaces has become a powerful tool for businesses to connect with their audience in a more personal and engaging way. This live audio feature allows you to have real-time conversations with your followers, fostering a sense of community and promoting your brand. In this guide, I’ll share a few strategies to help grow […]
Simple Strategies to Promote Your Business on Twitter
Twitter, with its fast-paced and concise communication style, is a powerful platform for promoting your business. Whether you’re just starting or looking to enhance your presence, these strategies can help you promote your business on Twitter: Read more about Business Optimize Your Profile Your Twitter profile is your business’s digital first impression. Use a […]
Here Is How to Make the Most of Meta’s Threads
Threads app, the microblogging platform developed by Meta Company under the leadership of Mark Zuckerberg, has generated a lot of buzz globally. This platform has been hailed as a potential rival to Elon Musk’s Twitter and has already surpassed 44 million users, making it the fastest-downloaded app in history. Clearly, Threads holds immense potential. […]
How To Download the Threads App and Sign Up for Your Account
Threads, a new social media platform developed by Meta, the company behind Facebook and Instagram, presents itself as a direct competitor to Twitter. Despite being relatively new, The Threads app has already garnered over 10 million users and offers a robust set of features. Read more about Social Media If you are already an […]
Meta Launches Threads: “Twitter Killer?”
Meta has officially launched Threads, its Twitter rival, just three months after announcing its plans for the app. The app has gained significant traction, with 30 million sign-ups, including brands, celebrities, journalists, and other prominent accounts. Read more about Tech The app’s popularity on its first day led some to speculate whether it could become […]
Elon Musk Takes Over Twitter, Becomes CEO
After the prolonged acquisition period, Tesla CEO has finally taken over the micro-blogging app, Twitter. This came after the $44 billion Twitter acquisition deal. Read more about Social media Musk, who noted that he was acquiring Twitter for humanity’s sake, announced the completion on his Twitter page tweeting “The bird is freed.” In his […]
How To Sell On Twitter
If you aren’t using social media for business, you will constantly lag behind your competitors because of how much it has evolved as a tool. To be successful on various social media sites, you need to use different techniques. For example, Instagram focuses on media, whereas Twitter focuses on text. When establishing a strategy, […]
10 Tips To Gain More Twitter Followers
As a micro-blogging app, Twitter has become a go-to place for professionals and ordinary people who want to share their ideas on a plethora of topics. Gaining followers is a great way to establish authority and active engagement. With the mass sharing of thoughts and follow-up with trends, large followership will in a great way help […]