Archives Tag: Marketing

BUSINESS

Content Marketing: Tips for Improvement

April 19, 2022

  Content marketing is the new gold. Only those who are getting it right will reap the benefits. In your content marketing process, you might make mistakes that reflect the gloomy results you get. Read more about Business Content marketing is more than churning out a bunch of content and expecting many consumers. There is … Continue reading Content Marketing: Tips for Improvement

FinTech TECH

How FinTechs Can Grow With Incentive Marketing

April 19, 2022

If you’re anything like most people, you’ll love gifts. So it’s little wonder that they work as enticements; you can offer them to other people as a reward for taking the action you want from them. Read more about Fintech Businesses are leveraging this love of freebies through what’s called incentive marketing. This means that … Continue reading How FinTechs Can Grow With Incentive Marketing

Post Image

BUSINESS How To

How To Develop A Standard Marketing Plan In 5 Simple Steps

April 19, 2022

  If there is no plan to market your business, you will soon be out of business. This is because having a business is not enough; that is one side of the coin, having a marketing plan is a key to staying put in business. A sound business plan takes your business to the next … Continue reading How To Develop A Standard Marketing Plan In 5 Simple Steps

Post Image

BUSINESS

4 Sure-fire Ways To Increase Your Digital Marketing Campaign ROI

April 19, 2022

  Marketing is an investment. And like every other kind of investment, there is a need to get some return on the investment. Marketing campaigns are expensive. It will be unwise to churn out funds into this process and not get anything in return. For you to make considerable progress in your business, you need … Continue reading 4 Sure-fire Ways To Increase Your Digital Marketing Campaign ROI

Post Image

BUSINESS

What Is A Sales Funnel?

April 19, 2022

  An instrument used to track leads as they transform from prospects to clients is a sales funnel. You can improve your sales and marketing efforts by looking at your sales funnel. Read more about Business All sales funnels are not created equal, even though they may be used for any internet business and marketing … Continue reading What Is A Sales Funnel?

Post Image

BUSINESS

3 Effective Ways To Price Your Products In 2022

April 19, 2022

The year is not over yet until it is. There are certain things you can still get right with your business within the next three months, which will set you up for greater success in the future. One of these things is the price factor of your products or services. A lot of business people … Continue reading 3 Effective Ways To Price Your Products In 2022

Post Image

BUSINESS Social Media

How To Sell On Twitter

April 19, 2022

  If you aren’t using social media for business, you will constantly lag behind your competitors because of how much it has evolved as a tool. To be successful on various social media sites, you need to use different techniques. For example, Instagram focuses on media, whereas Twitter focuses on text. When establishing a strategy, … Continue reading How To Sell On Twitter

Post Image

BUSINESS TECH

How To Effectively Use SEM

April 19, 2022

  Search engine marketing is known as SEM, SEM is a very efficient technique for small businesses to connect with their target market, attract new clients, boost sales, and lower acquisition expenses. Read more about Tech Increasing a website’s visibility on search engine results pages through paid search advertising is referred to as SEM, an … Continue reading How To Effectively Use SEM

Post Image

BUSINESS

4 Ways To Sell Emotionally

April 19, 2022

Tom Snyder, the founder of VorsightBP, once said: “Every decision is emotional”.Marketing experts have confirmed that purchase decisions are made emotionally. This doesn’t imply that there is no element of logic in buying. However, a great chunk of every purchase decision is made once a brand can appeal to the buyer’s emotions. What does this entail? … Continue reading 4 Ways To Sell Emotionally

Post Image

BUSINESS

Guide To Storytelling In Your Marketing Process

April 19, 2022

To succeed in your marketing process, you must tell good stories. People resonate better with stories; you must be good at storytelling to grab their attention. Stories appeal to the emotional sides of people rather than the logical ones. You might have heard or read that customers don’t buy based on logic but on emotions. Read … Continue reading Guide To Storytelling In Your Marketing Process

Post Image

BUSINESS

B2C Marketing Strategies

April 19, 2022

B2C marketing is the short form of business-to-customer marketing. It has been identified as the most common type of marketing, against B2B (business-to-business) marketing. Simply put, B2C marketing is the framework for running marketing campaigns to attract and retain customers for a business. It is a marketing process that involves businesses going out of their … Continue reading B2C Marketing Strategies

Post Image

BUSINESS

Inbound Marketing Strategies

April 19, 2022

According to Neil Patel, inbound marketing is “a method of growing your business by building lasting relationships with consumers, prospects, and clients by ‘pulling’ them to your brand via SEO, content marketing, social media, video marketing, and more”. It is a kind of marketing that lets you go personal with your customers, fulfilling their market … Continue reading Inbound Marketing Strategies

Post Image

BUSINESS How To

How To Start A Digital Marketing Agency In Nigeria 

April 19, 2022

Truehost defines a digital marketing agency as “a business that focuses on the promotion of products and services over the internet”. These agencies usually provide services such as social media management and content creation, in addition to email marketing and other forms of online marketing. With the increase in online content consumption, potential customers are … Continue reading How To Start A Digital Marketing Agency In Nigeria 

Post Image

BUSINESS TECH

SEM (Search Engine Marketing) Strategies You Should Know

April 19, 2022

According to Reverb, Search Engine Marketing (SEM) is “a process of attracting target users via paid ads that become visible on the top positions of Google’s search results”. SEM is often confused with SEO. However, while SEO (Search Engine Optimization) is the organic reach of a website depending on the site’s optimization, SEM is the … Continue reading SEM (Search Engine Marketing) Strategies You Should Know

Post Image

BUSINESS

5 Growth Marketing Tips That Can Boost Your Product Growth Fast

April 19, 2022

    You have just developed a new product and you are ready to hit the marketing running. However, you need your product to be in the hands of many users as possible so that you recover your capital, get profits, and have the investors back you. The big truth is that getting many people … Continue reading 5 Growth Marketing Tips That Can Boost Your Product Growth Fast

Post Image