Archives Tag: Marketing
6 Laws of Branding That Make Digital Marketing A Success
April 19, 2022
Traditional marketing is slowly approaching its demise and digital marketing is taking its place. However, there are some laws of branding that have proved effective in the traditional marketing sphere that still apply to digital marketing: Own a word The first law of branding is “Never underestimate the power of your brand name”. Owning a … Continue reading 6 Laws of Branding That Make Digital Marketing A Success
Tip Of The Day: How Brand Storytelling Can Grow Your Business
April 19, 2022
Old style advertisements were a mashup of product descriptions, lists of advantages derivable from product use, and a plea (veiled or obvious) to the advert’s recipient – viewer or listener – to purchase the product. Pretty straightforward. If you’re still doing that today, there’s a big chance that your spending on advertising will deliver less … Continue reading Tip Of The Day: How Brand Storytelling Can Grow Your Business
Learn Strategies To Grow & Dominate Your Market in 2018
April 19, 2022
Every business is confronted by two major problems; Sales Everything else “It is true that if sales is performing, then every other business problem becomes solvable.” If you are desirous about growing your sales, dominate your market, and want your sales team to meet or exceed the expected numbers (targets), then you should be talking … Continue reading Learn Strategies To Grow & Dominate Your Market in 2018
By guestpost
Lagos International Trade Fair
April 19, 2022
Every year, manufacturers, suppliers, buyers, and consumers of a wide range of goods and services converge in Lagos for the opportunity to be part of arguably Africa’s largest investment and trade promotion. It is none other than the spectacular Lagos International Trade Fair. The first trade fair took place just after the completion of the Eko … Continue reading Lagos International Trade Fair
By francesotu
Story! Story! When Will Brands Finally Get This?
April 19, 2022
There’s a reason so many of us flock to the movies or spend hours reading novels – it’s because we love to get lost in a good story. If you ever listen to a good conversation, you’ll notice that a lot of connection happens when people share stories with each other. Storytelling is a powerful … Continue reading Story! Story! When Will Brands Finally Get This?
By ebukaeze
Three Tips B2B Digital Marketers Should Know
April 19, 2022
B2B marketing is a totally different sport. It’s more complex, it’s richer, it’s broader and it’s more difficult than B2C marketing. Once upon a time, I assumed a B2B marketing role, I thought my usual B2C approach would work. After a few months, I figured that a lot were just not adding up and thanks … Continue reading Three Tips B2B Digital Marketers Should Know
By ebukaeze
How SMEs in Nigeria Have Taken Advantage of Digital Marketing
April 19, 2022
Digital marketing is the promotion of products or brands through one or more forms of electronic media. It is a generic term for all online advertising efforts. Today, digital marketing agencies exist and the SMEs have been the greatest beneficiaries. Nigeria is in an internet-driven era. Having an online presence for a business is essential considering … Continue reading How SMEs in Nigeria Have Taken Advantage of Digital Marketing
By francesotu
Customer Psychographics; Why you Should Care About Them
April 19, 2022
For many small businesses, marketing strategy comes down to one thing; using a one-size-fits-all method to convert “the general public” into loyal fans of their products (or something close to this). Such businesses try to build their customer base by announcing the goodness of their wares to the world as it appears to them while … Continue reading Customer Psychographics; Why you Should Care About Them
5 Steps to Starting Your Digital Marketing Business
April 19, 2022
Digital marketing refers to the marketing of products and services using digital media. The internet is a major field for digital marketing, but it also encompasses other means, including mobile SMS and display advertising. Products are promoted using various forms of electronic media. Digital marketing embraces activities covering search engine optimization (SEO), search engine marketing … Continue reading 5 Steps to Starting Your Digital Marketing Business
3 Reasons Why You Need Email Marketing For Your Business
April 19, 2022
Jide’s marketing budget has been cut by 50% by his management. He had planned to invest in several marketing channels to increase his sales by 30% in the coming year. He planned to go to radio, use email marketing, print out flyers, participate at trade shows and invest in online advertising for his computer firm. … Continue reading 3 Reasons Why You Need Email Marketing For Your Business
By frederick
How Successful Business Blogs Decide What to Write
April 19, 2022
According to a research, website conversion rate for businesses that adopt content marketing, such as writing and publishing blogs, are 6 times higher than businesses that do not adopt content marketing. You know what that means don’t you? It means if you do not blog for your business, you are losing customers daily. Without a … Continue reading How Successful Business Blogs Decide What to Write
By frederick
ProtechOnline Offers Intensive Digital Marketing Training
April 19, 2022
Are you unemployed and desiring better opportunities? Are you new in the Digital Marketing business and need to fast track your digital knowledge with an intensive introductory course for a price that won’t hurt your pocket? You now have that option as ProtechOnline offers a digital acceleration intensive course that will help you rapidly increase … Continue reading ProtechOnline Offers Intensive Digital Marketing Training
By elizabeth
9 Things You Need to Know Before You Start a Bead Business
April 19, 2022
The decision to start a business is a tough one; knowing how to start is tougher. However, with the required skills and the right information, you can be equipped to become a successful entrepreneur. If you have the needed skills in beaded jewellery making and are interested in either making it a full time job or … Continue reading 9 Things You Need to Know Before You Start a Bead Business
By ejura
5 Marketing Lessons You Can Learn From Nigeria’s Politics
April 19, 2022
Marketers and business developers need to keep learning how to make more sales, create more profitable business opportunities and make more customers. Common places to learn from are books, seminars and social networks. But how about Nigeria’s politics? Politicians have to be some of the smartest marketers around. They know exactly how to rally followers to … Continue reading 5 Marketing Lessons You Can Learn From Nigeria’s Politics
By frederick
The 5 Most Potent Ways to Market Anything, Anywhere
April 19, 2022
‘A budget tells us what we can’t afford,’ said American publisher, William Feather, ‘But it doesn’t keep us from buying it.’ If you are an entrepreneur struggling with sales even after you have created all kinds of ads and marketing campaigns to get customers to buy your products or services, the problem may not … Continue reading The 5 Most Potent Ways to Market Anything, Anywhere
By nehijesu
