Top 5 Gamification Strategies for SMEs in Nigeria

In the bustling entrepreneurial landscape of Nigeria, Small and Medium-sized Enterprises (SMEs) are constantly seeking innovative ways to stand out, engage customers, and drive growth. Gamification, the integration of game elements into non-game contexts, is emerging as a powerful strategy to achieve these objectives. In this article, we look at the top five gamification […]
Establishing a Devoted Social Media Community

Cultivating a devoted and engaged social media community represents a pivotal objective for every brand. This article delves into the strategies for nurturing engagement and forging a robust social media community. Read more about Social Media Pose Thought-Provoking Queries Foster active conversations by posing open-ended questions in your posts. This approach encourages your audience […]
6 Powerful Ways to Optimize Mobile Marketing

In the digital age, mobile marketing has become an indispensable component of every successful marketing strategy. With the majority of people accessing the internet through their smartphones, businesses have a tremendous opportunity to connect with their target audience on a more personal level. However, to make the most of mobile marketing, it is crucial […]
10 Actionable Steps To Increase Website Engagement

In today’s digital ecosystem, website engagement is of paramount importance in tracking the success and ranking of a website. Every website has rival brands competing for the attention of the same audience. Attracting huge traffic without having the visitors carry out the desired actions will not also mean much. Read more about Tech Users’ […]
How to Increase Engagement on Social Media

Several factors can affect the effectiveness of your social media pages. One of them is engagement. A lack of or inefficient engagement goes a long way in hindering your visibility and eventual revenue that could be generated from social media platforms. Read more about How to In this case, you need to revisit your social […]
The Role Of Customer Engagement In Marketing

Various media platforms are littered with various definitions of customer engagement from various brands, but one thing they all share is this: customer engagement is about the interactions between you and your customers. Read more about Marketing Customer engagement is a marketing strategy that focuses on increasing the engagement your customers have with your brand, […]
The Usefulness Of Emojis In Boosting Marketing Engagement

It is a well-known fact that images help a lot in communication. Pictures possess emotions that help to convey a message. Nowadays, in place of sending pictures and other images, you can use the keyboard to send an emoji that will carry the same level of emotion as a picture would. Read more about […]
Interesting Conversations Christian Couples Should Have Before Engagement

When I was growing up, “lists” were a must in Christian circles, and every serious believer looking to date and marry, had one. Even when we learnt how to leave out the less important things and focus on the major issues, we still ended up with lists that were quite robust. While everyone does need […]
About to Wed: 5 Signs You’re Making a Mistake

Nearly 2 years ago, my best friend relocated to Lagos to take up a new job. I was a newlywed and she couldn’t move in with me, so she had to stay with a family we’d both known for a long time. If you’ve ever been in this position you know that no matter how […]
You Don Make Me Fall In Love!

D’banj, or Skibanj as his Jamaican friends call him, did not lie when he sang in the catchy upbeat ballad ‘Fall in Love’, that Love is a beautiful thing. He may yet have another reason to sing it again, as his beautiful younger sister got engaged to Dotun, an on-air personality on the radio station […]