How to Attract More Customers to Your Business Without Spending on Ads
One of the challenges that small business owners face is managing their limited resources to ensure they stay afloat and profitable at the same time. Big brand businesses have the budgets to spend on ads and attract more customers to their businesses. These help them market their products continually year out. A leisure that […]
Which Social Media Platform is Best for Advertisement?
Selecting the right social media platform for advertising is crucial for businesses aiming to maximize their reach and impact. There exist unique opportunities and challenges for advertisers in Nigeria’s diverse population and rapidly growing internet user base. Different social media platforms offer various features and demographics, making it essential to understand which aligns best […]
Effective Display Ads: A Blueprint for Aligning with Business Goals
Display advertising has evolved into a powerful tool for businesses to showcase their products and services to a wider audience online. However, the key to success lies not only in the creation of visually appealing display ads but also in aligning them with specific business goals. In this article, we will delve into the […]
Club Connect Helps You Advertise to All Nigerians for a Bargain Price
Are you a business owner looking to promote your brand to a much larger audience than you are currently reaching? What if you could advertise to all of Nigeria, and enjoy lots of other business-building benefits, for a charge that’s much lower than what you’d likely get anywhere else? This is what Club Connect […]
Pros And Cons Of Internet Advertising
The key to the success of any business in this 21st century is the ability of managers or entrepreneurs to maximize the online space in promoting goods and services to all consumers. We are in a digital world; therefore, most companies are keying into the idea of internet advertising. Read more about Business Most […]
Nigeria Classified Ads Site: Dino.ng
Introducing Dino, Nigeria’s fastest growing classified ads site, it serves as a marketplace between buyers and sellers, i.e sellers posts the picture and the price of what they want to sell and add their contact details, buyers viewing the site like the item and contact sellers for a deal. The seller can sell anything […]
When Is It Right To Stop Pursuing A Business Idea?
There’s an easy answer to the question posed by the article topic: we quit a business idea when it’s not working. Why? We don’t need a full-length article to deal with this, or do we? Actually, calling out the lights on a business idea isn’t as straightforward as the answer above suggests. And that’s why […]
Connect Nigeria’s Top 100 SMEs: NeedMyService
Everyone is conversant with the frustration of looking for an artisan and not being able to find one because there’s no platform where you can easily get access to their contact. NeedMyService is solving this problem by providing access to over 22000 artisans on their online platform. NeedMyService is a social initiative that aims to […]
Five Ways To Get Your Business Noticed
What’s the point of running a business if the revolutionary product it makes or the fantastic service it delivers are barely known to the world beyond the walls of the building from which it operates? Can it even get anything like significant patronage when it’s hidden from public eyes? Companies small and large crave for […]
Throwback Thursday: Old Nigerian Adverts.
I get a nostalgic feeling anytime I stumble on old commercials. Unfortunately, kids of this decade won’t know what real TV commercial feels like. The late 90’s and early 21st century saw the awesome emergence of unexpected social changes; new technologies as well as insight and perspectives to everything. We are sure to treasure the […]
Twitter Ads Now Available for Nigerian Businesses
Nigerian business owners are now able to advertise their businesses on Twitter with fewer limitations. The social media platform has officially made its Twitter self-service ads platform available to citizens. Nigeria was one of the 100+ countries added to the platform, raising the number of listed countries from 33 to 200 according to Twitter’s official blog. This […]
The Importance of Branding to Strategic Marketing
By Kobe Eru Godwin Branding is a crucial notion in marketing spheres, as it is the critical trigger that can drive your business forward, and give you a competitive advantage. Unfortunately, many otherwise savvy business folks take a far too narrow interpretation of the significance of a brand to a company. Beyond just a […]