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BUSINESS

How To Start A Vehicle Rental Business In Nigeria

April 19, 2022

Vehicle rentals exist because there’s a real, constant and stable need for them. Businesses sometimes want a vehicle to convey guests; wedding attendees might prefer to travel in a van that’s headed straight for their specific destination, and sports teams would pick a bus that’ll go the distance and keep their team talks and banter … Continue reading How To Start A Vehicle Rental Business In Nigeria

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BUSINESS

SME 101: Before You Jump In

April 19, 2022

Recently I read an article by Ian James where he echoed my concern about the fact that many of people leaving our jobs and jumping into entrepreneurship. An unprecedented number of people are launching businesses only to find out that no one really wants what they are selling. Alternatively, starting a business and realizing that … Continue reading SME 101: Before You Jump In

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BUSINESS Business Ideas

Business Growth Tip: Build A Strong Local Presence

April 19, 2022

These days, businesses can go global from the very start. With a laptop or mobile device connected to the internet, they can link up with people in far-off corners of the world. As for getting products to customers, courier companies can help with shipping them halfway across the planet. Not surprisingly, small businesses are taking … Continue reading Business Growth Tip: Build A Strong Local Presence

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BUSINESS

SME Spotlight: The Gift Plug

April 19, 2022

Are you often at a loss as to what gift to get a loved one? Have you ever wished you could just tell someone your budget and have them do the work while you get showered with gratitude? Mojisola Saliu studied Mass Communication at Olabisi Onabanjo University, Ogun State, and now runs The Gift Plug, … Continue reading SME Spotlight: The Gift Plug

By jehonwa

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BUSINESS

Business Growth Tip: Improve Your Online Presence

April 19, 2022

How is your business’ online presence? If you’re not sure how you should answer this question, I’ll give you a few scenarios that’ll help you understand what it’s about. Let’s say I type your business’s name into a search engine, and click the search button. What should I expect to pop up in the results … Continue reading Business Growth Tip: Improve Your Online Presence

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SPORTS

Another Clean Bill Of Health For Okpekpe Road Race

April 19, 2022

West African premier IAAF Silver Label race, Okpekpe International 10km Road Race, has been given yet another clean bill of health by the Athletics Integrity Unit (AIU), following the negative results from dope tests carried out at the race. Dare Esan, spokesperson for the race, revealed on Wednesday in Lagos that the AIU had sent … Continue reading Another Clean Bill Of Health For Okpekpe Road Race

By achem

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BUSINESS

Business Growth Tip: Create A Unique Value Proposition

April 19, 2022

If you’re conversant with business lingo, you must have encountered the term Unique Value Proposition more than a few times before. Maybe you’ve even nodded every time you heard it mentioned in passing by some business executive or marketing expert. But do you really know what it’s about? And, you might ask, why should you … Continue reading Business Growth Tip: Create A Unique Value Proposition

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News

Nigeria Engineers Urged to Solve the National Power Crisis

April 19, 2022

All over the world, there has been an increasing push for renewable sources of power. The natural resources like fossil fuel and coal are not going to last forever and nations are investing in renewable power resources. Green energy is the best option as the world is grappling with climate change-induced natural disasters. The world … Continue reading Nigeria Engineers Urged to Solve the National Power Crisis

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BUSINESS

Business Growth Tip: Diversify Your Business

April 19, 2022

At some point in a business’s life, diversification becomes an option. In many cases, it’s the only viable way to sustain enterprise growth. But the decision to introduce new product ranges or to spread out into new markets is seldom a light one to make. There’s always the risk that it could go wrong- and … Continue reading Business Growth Tip: Diversify Your Business

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BUSINESS

5 Reasons You Are Not Getting Online Sales

April 19, 2022

Do you know that over 90% of businesses that create a website and other kinds of online presence don’t earn any sales from these platforms? I am sure that all these businesses had created a website in the first place to get new leads and sell more. If you are reading this then you are … Continue reading 5 Reasons You Are Not Getting Online Sales

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BUSINESS

Instagram Business of the Month: OGB Naturals

April 19, 2022

The natural hair movement started off as a push-back against the denigration of the black African woman’s tough kinky hair. But for most women these days, keeping twists and braids is really about expressing their individuality, apart from the crowd of westernizing hair straighteners and extensions. However, all hair are not the same. This reality … Continue reading Instagram Business of the Month: OGB Naturals

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BUSINESS Social Media

Instagram Business of the Month: Jade Crystal Crafts

April 19, 2022

There’s something about African designs that jumps out at people.  They tend to be a lively mix of colours and patterns, so varied and vibrant that they immediately capture our visual sense. We marvel at the best of them as we might at the sparkle of gems. Jade Crystal Crafts There’s a business latching on … Continue reading Instagram Business of the Month: Jade Crystal Crafts

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News

Banky W Becomes First Nigerian Uber Ambassador

April 19, 2022

Nigerian singer and actor turned business man, Banky W, has been unveiled as an Uber brand ambassador. Country Marketing Lead for Uber in West Africa, Margaret Banasko, explained how careful deliberation went into the choice of brand ambassadorship. “We decided to go into partnership with Banky W because we recognize the fact that he’s a … Continue reading Banky W Becomes First Nigerian Uber Ambassador

By adepeju

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Fashion

Male Fashion – The Perfect Harmony of Colours

April 19, 2022

It is usually assumed that the female folk are the only ones who understand and really pay attention to the colours they put on. Men, on the other hand, are assumed to be less concerned about the subject, and hence do not bother to look over their shoulders after choosing what to wear. Well, ladies … Continue reading Male Fashion – The Perfect Harmony of Colours

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BUSINESS

How to Retain Customers: Managing Customer Retention For Business

April 19, 2022

Customer service is the provision of professional and quality service to customers before, during and after a purchase. An excellent customer service experience creates customer happiness which translates to customer retention. While customer acquisition is important to a business, research has shown that customer retention is even more important and cheaper because it costs companies seven times less to retain … Continue reading How to Retain Customers: Managing Customer Retention For Business

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