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If you want to enjoy business success, put your business on autopilot. In this article, you shall the four simplest ways to put your business on autopilot.
Automate Your Email Marketing
Email marketing is one of the essentials that guarantee business success. Therefore, automating your email marketing process will guarantee long-term success and progress. The best way to go about it is by organizing your subscribers into different groups and sending specific marketing campaigns and business stories that convert subscribers into loyal customers, depending on their demographics and interests. When email marketing is consistent, your audience is kept abreast and informed about the latest inventories and other brand stories and valuables. If you want to automate your email marketing you can use the Mailchimp software or other mailing apps. The way to automate your email marketing is through the use of software.Outsource Your Accounting
Accounting is an important aspect of your business. It requires so much expertise to get your numbers right, otherwise, it will cost you a whole lot. If you are going to put your business on autopilot, outsourcing your accounting is non-negotiable.Sign up for the Connect Nigeria daily newsletter
Getting an expert, who knows their onus will do you a great deal and save you time. Your business needs an expert that can do your taxes properly so that you don’t misstep any legal boundaries that will cost you fines. There are human and automated ways of doing this. You can check on freelancing websites like Upwork or Fiverr to access the services of accounting experts across the world. Furthermore, if you are looking for cheaper alternatives and don’t want to spend much on an accounting expert, you check Xero, accounting software that helps you automate invoices, help with filing your end-or-year tax returns, and track all your business’ finances. Whatever choice you find comfortable, automating your accounting will put your business on autopilot.
Automate Your Social Media
Social media is the interface between you and your audience. It is a space where you engage your audience with brand stories, content, marketing campaigns, and other latest news about your business services/products. You can afford to make your social media pages dormant. This will create mistrust in the minds of your audience. Therefore, regular postings and updating are very important. However, coming online to create fresh content daily can be tiresome. This is why you need to automate your social media. How do you go about this? It’s simple.Register to attend the Connect Nigeria Business Mixer
There are multiple free options available when it comes to software. One of the best out there is Planoly, which is a software that allows you to schedule posts on Instagram. This means that once you’ve approved posts and captions you can add them to your calendar and schedule them to go live at a specific time on a specific date. This means that as long as you have your content created in bulk, you can schedule them all to go out over the month and you don’t have to worry at all about forgetting to post, or posting at the wrong time.
Automate Customer Service
Your customer base is very important to the growth of your business; hence, it is crucial to automate the process. Implementing a chatbot on your website can help in quick response to customers’ inquiries. A chatbot is all about solving small, simple questions for customers on a 24/7 basis. Other software apps can help you put your customer service on autopilot. For example, you use Zendesk where you can log and forward customer service tickets to the teams that need them, but this is ideal when you’ve got a larger team and is very helpful. Featured Image Source: ADEACAGot a suggestion? Contact us: editor@connectnigeria.com