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  Victor Thompson, a talented and fast-rising artist in the Nigerian gospel music scene, has been using social media creatively, especially through his ongoing “online worship sessions.” These sessions have helped him reach and connect with a global audience while spreading the message of the gospel. By leveraging social media, Victor Thompson taps into both the spiritual practice of evangelism and the realities of today’s digital world. This article will explore how Victor Thompson is using his online presence to build community, engage with his audience, and create viral trends.
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Spreading the Gospel Through Social Media

In today’s world, social media has become a crucial part of ministry work, allowing artists like Victor Thompson to share the gospel with people across the globe. This echoes the Great Commission found in Matthew 28:19 (NLT), where Jesus calls His followers to “Go and make disciples of all the nations.” Victor’s online worship sessions act as a modern extension of this command, as he uses platforms like Instagram, YouTube, and Facebook to interact directly with his followers. These platforms help create a worship experience that includes people from all corners of the world. As McFarland (2019) explains, digital platforms offer a fresh space for evangelism, where the gospel can be shared in new and exciting ways. Victor’s online sessions aren’t just about performing; they bring people together for a communal worship experience. This is especially important in today’s Christian theology, where group worship plays a vital role in spiritual growth (Wright, 2020). By encouraging comments, testimonies, and prayers during these sessions, Victor fosters a sense of unity within the Christian community, reflecting the body of Christ described in 1 Corinthians 12:12-14 (NLT).

Creating Viral Trends: The Power of Music and Community

Victor Thompson’s ability to create viral trends through social media shows how gospel artists can use popular culture to spread their message. His songs, rich in biblical themes and worship, have gone viral, thanks in part to fans sharing clips, remixes, and challenge videos on platforms like TikTok. This trend highlights a larger cultural shift where gospel music is not just for worship but can also become a viral phenomenon online.
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As Chandler (2021) points out, the potential to go viral is both a technological edge and a spiritual opportunity. By engaging with social media trends, Victor expands his reach, allowing gospel-centred content to infiltrate spaces often dominated by secular material. His fans play a crucial role in this process by acting as digital evangelists, sharing his message and helping to fulfil the biblical call to spread the gospel (Romans 10:14-15, NLT).

Engaging Audiences Through Authentic Worship

One of the reasons Victor Thompson’s online worship sessions are so successful is the authenticity he brings to his worship. Authenticity is a core theme in Christian worship, where believers are encouraged to worship God “in spirit and truth” (John 4:24, NLT). Thompson’s genuine passion for worship, combined with his simple yet powerful lyrics, creates a strong emotional connection with his audience, offering them a shared spiritual experience. Smith (2020) emphasizes that maintaining a real, authentic connection with online audiences is key to the success of digital worship. Victor does this by regularly responding to comments, encouraging prayer requests, and sharing his personal stories. This helps him build trust and a sense of community with his followers, reflecting Paul’s teachings on the importance of personal connection in ministry (1 Thessalonians 2:8, NLT).
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Conclusion

Victor Thompson’s “online worship sessions” are a powerful example of how Nigerian gospel artists are using social media to spread the gospel, create viral trends, and engage with audiences. His approach reflects biblical principles of evangelism, fostering a virtual worship community that goes beyond traditional boundaries. By using the interactive and viral power of social media, Thompson not only shares the gospel but invites his audience to join him in a meaningful spiritual journey. His success highlights the potential for digital media to further the Church’s mission in a connected and globalized world.
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This article was first published on 31st October 2024

preciousgift-nwaeze

Preciousgift is an exceptionally gifted Nigerian writer with a robust theological background and an unwavering passion for gospel music. Alongside crafting uplifting gospel content, he demonstrates expertise in writing about education, communication, and technology, showcasing his remarkable versatility across various subjects.

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