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  In recent years, we’ve seen greater use of drones—or Unmanned Aerial Vehicles (UAV) –across many more domains than just security and gaming. One sector that’s starting to reap great fruit from the application of this technology is real estate. It’s transforming the industry elsewhere in the world, and it has the potential to replicate this in Nigeria.
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If you’re a real estate company or a PropTech startup or consultancy, there’s a lot you can achieve with drones—including boosting your bottom line. Here are five compelling ways drones can make your real estate business more profitable:

Stunning Aerial Photography and Videography

Drones equipped with high-quality cameras can capture breathtaking aerial photos and videos of your properties. This capability allows potential buyers to view properties from unique angles and appreciate their features, surroundings, and scale. Aerial images give a better perspective of the property’s layout and nearby amenities, such as parks, schools, and shopping centres. This visual appeal tends to attract more interested buyers and could lead to quicker sales at higher prices.

Data Collection

Advanced drones can gather data on sunlight patterns, noise levels, and other environmental factors—all of which aid buyers in their decision-making process. Remember, the more detailed the information you have about the property you’re selling (or renting out), the better you’ll be able to pitch it to prospects. In the end, it’ll be a win for all parties involved, as your clients will also know what they’re settling for.
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Virtual Tours and 3D Mapping

How about taking your clients on virtual tours of the buildings they’re looking to buy or having them view 3D maps of those properties remotely? They’ll get an immersive experience without having to enter the spaces themselves. This feature makes property viewing convenient; it also expands your reach to international clients who might not have the opportunity to visit in person. All of that translates to faster sales for bigger profit margins.

Better Property Inspection

There’s something else you can do with drones: property inspections. You can fly a drone around a building to assess its condition, identify potential issues, and provide a more comprehensive report to potential buyers. This transparency encourages trust and confidence among clients, leading to smoother, more rapid sales. Moreover, drones can access areas that might be difficult for a human inspector to reach, such as rooftops and high windows.

Competitive Advantage

In Nigeria’s competitive real estate market, having a unique selling point is crucial. The use of drones can set you apart from the competition. If you offer stunning aerial shots, virtual tours, and detailed property inspections, you’ll demonstrate to clients that you are at the forefront of technology and innovation. This can help you win more listings and attract more clients, ultimately leading to higher profits.
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Final Words

Drones are not just fancy gadgets; they are valuable tools that can significantly boost the profitability of your real estate business. Embracing this technology will help you attract more clients, sell properties faster, and ultimately make your real estate business more profitable. So, if you haven’t already, it’s time to get those drones working for the good of your enterprise. Featured Image Source: Adorama
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This article was first published on 24th October 2023

ikenna-nwachukwu

Ikenna Nwachukwu holds a bachelor's degree in Economics from the University of Nigeria, Nsukka. He loves to look at the world through multiple lenses- economic, political, religious and philosophical- and to write about what he observes in a witty, yet reflective style.

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