BUSINESS
25th January 2025
The online grocery shopping industry in Nigeria has witnessed significant growth, propelled by technological advancements, changing consumer behaviours, and the lasting effects of the COVID-19 pandemic. With greater internet access and the expansion of e-commerce platforms, more Nigerians are discovering the convenience and ease of purchasing groceries online. This article delves into the evolving … Continue reading Analyzing Trends in Online Grocery Shopping in Nigeria
Agriculture
BUSINESS
23rd January 2025
Most Nigerians think of strawberries as a fruit that’s alien to their part of the world. It’s commonly assumed that this crop only grows in the more temperate regions of the earth. But that’s not exactly true. You can successfully cultivate it in this country. Here, we’ll talk about how to start a strawberry … Continue reading How to Start a Strawberry Farm in Nigeria
BUSINESS
18th January 2025
In the evolving digital marketing landscape, 2025 will be a transformative year. Traditional paid media, once the backbone of marketing strategies, is becoming increasingly irrelevant. Instead, earned and owned media are taking centre stage, offering unparalleled opportunities for brands to connect authentically with their audiences. In this article, we’ll explore how earned media has … Continue reading Earned Media Has Made Paid Media Highly Irrelevant