When it comes to creating content for social media, you need to be at the top of your game to ensure that you stand out and drive traffic to your social media page.
Thankfully, there are several tools for content curation, analytics, design, and scheduling which you can use to boost your efficiency on social media. These tools are used by top brand around the world and they have proved to be tried-and-tested due to the results they produce.
In this post, we cover 6 of these tools which you should definitely adopt in 2019.
Hootsuite
Hootsuite is one of the best tools for content creation because it helps you schedule your content and share it across multiple social media channels. You can always recycle your content because great content never stops being relevant. For instance, you could plan to share content for up to 5 times in a year as long as the intervals between each time period are well spaced out. Hootsuite helps you do this effectively by allowing you specify when exactly you want a piece of content to be shared.
Buzzsumo
This tool comes in handy when you have to write content for your blog or social media accounts. It helps you identify popular articles that people want to read and are sharing on social media channels.
With Buzzsumo, you can gain insights into what your competitors are posting and emulate them by creating your own unique content. This enables you to write posts that people actually want to read.
SocialBlade
SocialBlade is often associated with Youtube but it actually works for other major social media channels like Twitter, Facebook, and Instagram.
SocialBlade helps you keep track of the number of subscribers or followers you have and shows you how much content you’re putting out. With this information, you can identify patterns and know the exact amount of content you should be posting to drive traffic.
Canva
Canva is a great tool for creating beautiful images for social media. At some point, you may have to produce images without employing the services of a graphic designer. This is where Canva comes in.
The Canva website and app are home to assorted templates, icons, and illustrations which you can use to design your own professional images with minimal effort.
There are over 2 million graphic design elements on Canva.
Feedly
Feedly gives you daily access to blog posts, news or other forms of content that are posted across several websites. You can choose the websites and blogs you want to follow on Feedly and have their content delivered to your Feedly account as soon as they are published.
This is a great way to ensure that you are never stuck for ideas. You can also identify the kind of content that thrives in your industry and adjust your content curation accordingly.
Zoho Social
Zoho Social helps team members in an organisation work together to grow the social media presence of their clients. In addition to that, it is a great keyword research tool that helps you target the right keywords to use for social media. In order for people to find your content, you need to use the right keywords in your titles, descriptions, and texts.
Featured Image Source: Andriod Guys
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