How To Set The Right Price For Your Product Or Service
The process of setting a price for your product or service is important. If you get it right, you could reap gains that correspond to the value you’re delivering for your customers. But if you don’t, you may fail to make enough sales to grow your business over time. Read more about How To […]
How To Build A Product That People Love
It’s one thing to build a product, but quite another to create one that people love. The former is simply about meeting the minimum requirement for potential buyers to want what you offer. The latter points to fashioning something that users are really enthusiastic about. Read more about How To If you want your […]
Five Strategies To Understand The Best Market For Your Product
The reason why your business failed or is not making many sales as you expected is as a result of not understanding your market space. As a business consultant and market strategist with years of experience, I have come to understand that businesses fail because of wrong market analysis. Read more about Business Market […]
Business Growth Tip: Emphasize Product Benefits Over Features
What do you think customers consider the most when they’re comparing different brands of a product they’d like to purchase? What would make them choose one over the other? The one with better-looking features? Or is it the one possessing better benefits? You’ll almost certainly go for benefits. After all, people won’t be spending their […]
How To Start An Export Business in Nigeria
If there ever was a time to get involved in the export business, it’s probably now. There’s a lot more support from the government for entrepreneurs who are willing to sell the country’s products to the world. A weaker naira isn’t commonly looked upon as a good thing, but it’s a boon for anyone wishing […]
These Seven Things Will Make Your Product More Saleable
No one wants their shop’s shelves stacked filled with unsold goods. And nobody wants to make stuff that people won’t buy. Whether they’re on the manufacturing or retail end of the trade line, business people are happy to have their inventories cleared by customers- especially if this means there’s good cash flowing into them in […]
Buying And Selling Online Made Easy For Nigerians with KAYMU!
By Tito Philips, Jnr. Thanks to Kaymu many Nigerians can now buy and sell easily online. The new eCommerce website is Nigeria’s #1 Online Marketplace that offer sellers the opportunity to own a shop online where they can sell more of their items to the growing numbers of Nigerians online, currently over 60 million and […]
The Product Savvy Businessman: Outsmarting Competition and Improving Your Product
Are you thinking of going into business and wondering what product will be a hit? Or are you already in business and finding your competitors a big nuisance? The solution to both problems is simple; understand your market and streamline your products to meet the market needs. Doesn’t that sound easy enough? Let’s break it down: The […]