How To Create The Right Packaging For Your Brand
In business branding, everything rises and falls on the packaging. In a simpler or loose explanation: “packaging is the wrapping of material around a consumer item that serves to contain, identify, describe, protect, display, promote and otherwise make the product marketable and keep it clean.” But it goes beyond wrapping and protecting consumer items. Packaging […]
3 Tips On How To Package Clothing For Sale
Miss B sells the same type of clothing Mr. O sells. The same target market, the same bodycon, headgear, flared skirt, and suit but people patronize Mr. O more. They buy, take pictures for the gram, and seem so satisfied with the product. Now, Miss B is wondering what she did wrong. Are you […]
Propak West Africa 2021 – Event Outline
Discover innovation in packaging, plastics, food processing, labelling and print in West Africa at the region’s largest B2B trade event, Propak West Africa 2021. Taking place from 14 – 16 September 2021 at the Landmark Centre in Lagos, Nigeria, Propak will lead set the stage for reconnecting the West African packaging community following an unprecedented […]
Propak West Africa 2021 – Visitor Registration Now Open
September 14th – 16th, 2021 will see the return of Propak West Africa, the regions largest packaging, printing, plastics and food processing exhibition. With many looking to build on the momentum that is returning to the industry in the region, the chance to reconnect and meet with 3500 professionals over the three days cannot come […]
Why You Should Read Food Packaging Information
Packaging is one term that is used and abused in Nigeria. Indeed, when a good number of Nigerians are paid compliments like “you look good,” you’d hear any of these ready-made responses, “Na packaging, leave wetin them write for motor, enter motor.” or the Igbo version, “Anyi na ama uwa George.” These are their ways […]
Business Growth Tip: How to Package Your Products to Increase Sales
Product packaging isn’t everything, but it’s certainly worth more than many business people care to know. It could raise the value of a handful of homemade biscuits; it could also turn potential buyers away from otherwise quality soap bars. It’s the customers’ first point of contact with the things they buy. And it’s so important […]
Propak West Africa – Press Release April 2019
Propak West Africa 2019 has added a further 25% of exhibition space and announces Sasol as Gold Sponsor for this year’s edition. Having grown consistently year on year since its inception, Propak West Africa has become the region’s largest and most attended exhibition for packaging, plastics, printing and food-processing. Following enormous success from the […]
Social Media Marketing Tips: 5 Steps To Becoming A Successful Influencer
In one of our past articles, we discussed some tips for brands that want to work with influencers. This week, we will be looking from the perspective of the influencer. Here are some ways in which you can become the influencer that brands want to work with and make an extra source of income Be Content […]
Connect Nigeria’s Top 100 SMEs: WeMove Technologies Ltd
WeMove Technologies Ltd is a company solely focused on building innovative technology solutions for Nigeria’s transportation sector. During the Connect Nigeria top emerging SMEs, WeMove Technologies made the list at 100. There are many transport companies in Nigeria but there is a saying that the sky is big enough for all stars to shine. And […]
5 Ways to Run Your Small Business Into The Ground
Some of the most valuable advice in business comes from mistakes others have made. When you pay attention, you learn not only what to do, but what not to do. You need to know what pitfalls to look out for, and what practices you have espoused that spell doom for your small business. Here are […]
These Seven Things Will Make Your Product More Saleable
No one wants their shop’s shelves stacked filled with unsold goods. And nobody wants to make stuff that people won’t buy. Whether they’re on the manufacturing or retail end of the trade line, business people are happy to have their inventories cleared by customers- especially if this means there’s good cash flowing into them in […]
Propak West Africa 2015 to Hold in September
Two weeks left to Nigeria’s largest Packaging, Food Processing, Plastics, Labelling and Print Exhibition in West Africa exhibition. Propak West Africa 2015, taking place at the Landmark Convention Centre, Lagos, Nigeria from 1st -3rd September 2015. With over 70 exhibitors from West Africa and and other countries of the world, the show will encompass and […]