Archives Tag: Marketing

BUSINESS Social Media

AI-Driven Marketing Insights from Influential Accounts

April 19, 2022

  Artificial intelligence (AI) has become a game-changer in marketing, allowing brands to enhance personalization, improve customer engagement, and optimize campaigns with data-driven precision. Influential voices in the marketing industry, such as Neil Patel, Ann Handley, and Rand Fishkin, have been quick to embrace AI tools to transform how businesses interact with their audiences. This … Continue reading AI-Driven Marketing Insights from Influential Accounts

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BUSINESS

7 Things You Should Do When People Don’t Buy Your Product

April 19, 2022

  So, you’ve launched your product, and while you hoped for a flood of sales, the reality is a bit different. You’re not alone; many businesses face this challenge. But don’t worry! There are effective strategies you can implement when people don’t buy your product. Here are seven actionable steps to consider. Read more about … Continue reading 7 Things You Should Do When People Don’t Buy Your Product

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BUSINESS

Integrating Email Marketing with Social Media for Business Success

April 19, 2022

  Email marketing and social media are two powerful tools that businesses often use separately to reach their audiences. However, combining the strengths of both can create a more effective and cohesive strategy. Email campaigns are great for nurturing relationships with existing customers, while social media allows businesses to engage with a broader audience in … Continue reading Integrating Email Marketing with Social Media for Business Success

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Social Media

The Importance of Video Thumbnails in Social Media Marketing

April 19, 2022

  Video thumbnails may not seem important, but in the world of social media marketing, they are crucial. Think of them as the cover of a book – they can determine the success of your video. They are static images that represent your video before someone hits play, similar to movie posters for your content. … Continue reading The Importance of Video Thumbnails in Social Media Marketing

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BUSINESS

Become a Digital Marketing Dynamo: Essential Steps to Success

April 19, 2022

  Ready to dive into the exciting world of digital marketing? Awesome! Whether you’re just starting or looking to level up your skills, you’re in the right place. We’re going to walk through the essential steps to becoming a real digital marketing dynamo. So, buckle up and let’s get started! Read more about Business What’s … Continue reading Become a Digital Marketing Dynamo: Essential Steps to Success

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BUSINESS

Narrative Marketing Unlocked: How to Captivate Your Audience

April 19, 2022

  So, what exactly is narrative marketing? Well, it’s pretty much what it sounds like – using stories to market your business. Instead of just shouting “Buy our product!” at people, narrative marketing wraps your message in a nice, juicy story that people want to hear. Think about it. Which would you rather listen to? … Continue reading Narrative Marketing Unlocked: How to Captivate Your Audience

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BUSINESS

How to Launch a New Product in 7 Steps

April 19, 2022

  You have a new product emerging from your production line. It’s one you’re excited about; you can’t wait for it to roll into the market, impress and attract customers, and bring in a lot of revenue. Now you’re concerned about one thing: how to launch a new product. What’s the best way to introduce … Continue reading How to Launch a New Product in 7 Steps

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BUSINESS

Get Personal or Get Left Behind: How Owning Your Marketing is Non-Negotiable for a Small Business

April 19, 2022

  One of the many things that small business owners often struggle with is marketing their businesses. Many don’t realize that as a small business owner, your marketing needs depend largely on them and unless they get it right, they may struggle with sales. If you run a small business in Nigeria, you’ve likely heard … Continue reading Get Personal or Get Left Behind: How Owning Your Marketing is Non-Negotiable for a Small Business

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BUSINESS

Top 10 Tools for Automating Your Marketing Efforts

April 19, 2022

  Automating your marketing efforts is no longer just an option; it’s a must! It saves you time, helps you stay organized, and ensures that you can focus on growing your business without getting bogged down by repetitive tasks. But with so many tools available, it can be overwhelming to know where to start. Let’s … Continue reading Top 10 Tools for Automating Your Marketing Efforts

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Social Media

Future of AI in Social Media Marketing

April 19, 2022

  Artificial Intelligence (AI) is rapidly changing the face of social media marketing, offering new tools and capabilities that enhance how businesses engage with their audiences. From automating content creation to analyzing user behaviour, AI helps brands make smarter decisions and connect with customers more meaningfully. Read more about Social Media This article explores how … Continue reading Future of AI in Social Media Marketing

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BUSINESS

Email Marketing Automation Strategies for Businesses

April 19, 2022

  Email marketing automation offers businesses an efficient way to engage with their audience, manage campaigns, and personalize content without overwhelming their resources. By automating repetitive tasks, companies can focus on crafting messages that resonate with their customers, ensuring that the right message reaches the right person at the right time. Read more about Business … Continue reading Email Marketing Automation Strategies for Businesses

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BUSINESS Social Media

How Email Marketing Drives Traffic to Social Media Channels

April 19, 2022

  Email marketing is a powerful tool for connecting with your audience, but it can also serve as an effective method to drive traffic to your social media channels. By incorporating social media links, calls-to-action, and engaging content into your email campaigns, you encourage subscribers to explore and interact with your profiles across different platforms. … Continue reading How Email Marketing Drives Traffic to Social Media Channels

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BUSINESS

10 Marketing Tips from Some of the World’s Experts

April 19, 2022

  Marketing is one aspect of running a business that most entrepreneurs struggle with but it makes the most difference in the business. It can often feel like a puzzle, where you are constantly trying to figure things out. However, the secret lies in learning from the best and constantly staying updated with best practices … Continue reading 10 Marketing Tips from Some of the World’s Experts

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Social Media

A Guide to Social Media Marketing for Nonprofits

April 19, 2022

  Social media can be an important tool for nonprofits. It’s a way to raise awareness about your cause, build a community, and connect with potential supporters without spending a fortune. But figuring out how to make social media work for your nonprofit can sometimes feel overwhelming. With so many platforms and different types of … Continue reading A Guide to Social Media Marketing for Nonprofits

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Social Media

The Importance of Authenticity in Social Media Marketing

April 19, 2022

  Social media is everywhere. From Facebook to Instagram, and TikTok to LinkedIn, people are constantly scrolling, liking, and sharing content. For businesses, social media has become a goldmine—a way to reach potential customers across the globe with just a few clicks. But with so many brands fighting for attention, there’s one thing that can … Continue reading The Importance of Authenticity in Social Media Marketing

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