Archives Tag: Gen Z

BUSINESS

How To Market to Gen Z in Nigeria

April 19, 2022

  Gen Z refers to those born between the late-1990s and early 2010s. Marketing to Gen Z requires a unique approach different from what could be used for the Millennials and the older generations. This is because Gen Z being all digital natives is tech-savvy and socially conscious. They are said to have distinct preferences … Continue reading How To Market to Gen Z in Nigeria

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Insurance TECH

5 Services Every Gen-Z Wants from Insurtech

April 19, 2022

  The insurance industry is rapidly evolving, and Insurtech (insurance technology companies) are at the forefront of this transformation. As we step into a new era with Generation Z becoming increasingly important in the market, it’s crucial for Insurtech to adapt and provide services that cater to the unique needs and preferences of this generation. Gen-Z, … Continue reading 5 Services Every Gen-Z Wants from Insurtech

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TECH

Designing Products: 5 Ways to Capture the Attention of Gen-Z

April 19, 2022

  Imagine a world where products don’t just serve a purpose; they tell a story, spark a connection, and resonate deeply with a generation that’s shaping the future. Generation Z, born between the mid-1990s and early 2010s, is a force to be reckoned with. They demand products that align with their values, cater to their … Continue reading Designing Products: 5 Ways to Capture the Attention of Gen-Z

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CAREER

How to Get the Best of Your Gen-Z Employees

April 19, 2022

  Picture this: The workplace landscape is transforming, and a new generation is taking the reins. Enter Generation Z, the cohort born between the mid-1990s and early 2010s, armed with tech-savviness, a hunger for impact, and a unique approach to work. However, the transition isn’t always smooth sailing, especially for older employers who may find … Continue reading How to Get the Best of Your Gen-Z Employees

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FinTech TECH

How To Design A FinTech Startup That Attracts Gen Zers

April 19, 2022

    Gen-Z is the most tech-savvy and internet-driven of all the generations. Aside from being tech-savvy, the members of Gen-Z (those born between 1996 and 2010) have been identified as the social media generation. A study states that 9 out of 10 teenagers are on social media. What more? The rise of TikTok is … Continue reading How To Design A FinTech Startup That Attracts Gen Zers

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BUSINESS TECH

The Secret To Retaining Gen Z Customers

April 19, 2022

  The present landscape of the business world is about being forward-looking. From the mode of business operations to customer-based structures, building a business with Gen Z in mind is more than important. Read more about Business Commonly distinguished as people born between the mid-1990s and the 2010s, Gen Z will prove increasingly powerful and … Continue reading The Secret To Retaining Gen Z Customers

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Social Media

Use TikTok For Marketing With The Following Ways

April 19, 2022

Over the last five years, the platform known as TikTok has evolved to be a powerful marketing tool for individuals and brands. At first, the platform had a 15 seconds-video limit, but now it has pioneered the short-form video content creation with its 3 minutes video, thereby making other platforms like Instagram and YouTube come up … Continue reading Use TikTok For Marketing With The Following Ways

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FinTech

 How FinTechs Can Design Their Operations To Suit Gen Z Customers 

April 19, 2022

    Of the generations, Gen Z is the most tech-savvy and social media and internet-driven. In 2012, 94% of teens had an account. A decade later, it’s thought that only 27% of adolescents use the network. Leading corporations are attempting every new day to meet the demands of the teeming young and new generation … Continue reading  How FinTechs Can Design Their Operations To Suit Gen Z Customers 

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