Archives Tag: digital marketing
Top 5 Digital Content Creation Tools
April 19, 2022
As an entrepreneur or an advertising team-lead, getting across to your target audience can be a daunting task at times. While some people may decide to spam customers with emails and upsetting ads, content marketing has proven to be a decent way of reaching out to potential clients. Content marketing is essentially about communicating with … Continue reading Top 5 Digital Content Creation Tools
Three Tips B2B Digital Marketers Should Know
April 19, 2022
B2B marketing is a totally different sport. It’s more complex, it’s richer, it’s broader and it’s more difficult than B2C marketing. Once upon a time, I assumed a B2B marketing role, I thought my usual B2C approach would work. After a few months, I figured that a lot were just not adding up and thanks … Continue reading Three Tips B2B Digital Marketers Should Know
By ebukaeze
How SMEs in Nigeria Have Taken Advantage of Digital Marketing
April 19, 2022
Digital marketing is the promotion of products or brands through one or more forms of electronic media. It is a generic term for all online advertising efforts. Today, digital marketing agencies exist and the SMEs have been the greatest beneficiaries. Nigeria is in an internet-driven era. Having an online presence for a business is essential considering … Continue reading How SMEs in Nigeria Have Taken Advantage of Digital Marketing
By francesotu
Why Your Business Needs Content Marketing
April 19, 2022
The online space is great for advertising. It usually costs less to showcase your products on it than traditional mediums and has the potential to reach a far greater number of people than the old guard of media advertising (TV, radio, print) can guarantee. But it’s no longer enough to just “dump” adverts online. Most … Continue reading Why Your Business Needs Content Marketing
Five Proven Ways To Increase Your Business Sales
April 19, 2022
You run a small business. It offers products and services that you think should be in high demand, but somehow, it’s floundering- sales are low. Or maybe you are doing alright, but you’re not satisfied with the status quo; you want to break through what seems to be a revenue ceiling, a sales threshold you … Continue reading Five Proven Ways To Increase Your Business Sales
5 Steps to Starting Your Digital Marketing Business
April 19, 2022
Digital marketing refers to the marketing of products and services using digital media. The internet is a major field for digital marketing, but it also encompasses other means, including mobile SMS and display advertising. Products are promoted using various forms of electronic media. Digital marketing embraces activities covering search engine optimization (SEO), search engine marketing … Continue reading 5 Steps to Starting Your Digital Marketing Business
Errand Media to Hold its Brand Positioning Boot Camp from December 2nd – 3rd
April 19, 2022
Digital marketing specialists Errand Media are organizing a two-day Brand Positioning Boot camp to train entrepreneurs on the use of digital marketing to improve their business performance. The training event will leverage on the expertise of Errand Media to deliver the best current practices in digital marketing and enterprise branding to participants. Attendees will learn … Continue reading Errand Media to Hold its Brand Positioning Boot Camp from December 2nd – 3rd
Ensuring the Survival of Your Business via Digital Marketing
April 19, 2022
AROUND 7.P.M Sunday, 4/09/2016, I got a late call from a close friend of mine, Hassan*, who was devasted about the state of the current economic downturn. So we started discussing on possible solutions and alternative options that he could leverage on. The truth is in every bad situation there is an opportunity and also, that through … Continue reading Ensuring the Survival of Your Business via Digital Marketing
Why Your Website Does Not Get You Sales
April 19, 2022
A very wise colleague of mine once told me an infallible truth about online buying psychology, “landing pages and websites do not convert, people convert”. Lots of brands think that to get leads and customers all you need is a great website. While a website is important, it’s not altogether the solution. And these companies spend … Continue reading Why Your Website Does Not Get You Sales
Enhancing Digital Marketing by UX Design
April 19, 2022
The success of websites and web applications hinges on how users perceive it. Does this website give me any value? Is it easy to use? Is it pleasant to use? These are the questions that run through the minds of visitors as they interact with web products and they form the basis of their decision … Continue reading Enhancing Digital Marketing by UX Design
By muna-ugorji
Why You Should Advertise Your Business on Connect Nigeria This Christmas
April 19, 2022
Are you seeking digital marketing opportunities for your business this Christmas? If so, you’re at the right place – Connectnigeria.com. At nicely discounted rates, we offer SME owners the chance to connect to thousands of customers on cyberspace, particularly during Christmas, a.k.a. All-time Shopping Season not just in Nigeria but around the world. A 2015 Ericsson … Continue reading Why You Should Advertise Your Business on Connect Nigeria This Christmas
By ify