What You Never Knew About Content Marketing

  Content marketing is like an attractive magnet and it has been proven to make online businesses generate more leads and drives sales which is what every business focuses on. Everyone is attracted to great content, especially one that speaks to their needs. Read more about Business Content creation has so much more power than […]

50 Marketing Quotes To Drive Your Business Forward

  Just like the other elements of business management, marketing can be quite intimidating. From social media marketing to content marketing, there are several areas to focus on. Thankfully, a good number of industry experts who know a thing or two about marketing have, over the years, provided insights on the various forms of marketing. […]

10 More Content Marketing Tools To Use In 2020

Content marketing

  In a previous post, we looked at 10 free tools that can help content creators quickly curate, design, and create content. Here are 10 more of such tools to use in 2020. While most of the tools on this list, a few come at affordable prices. Read more about Social media marketing tips Question […]

Social Media Marketing Tips: 4 Tips For Maximising Your Video Marketing Efforts

digital-marketing-1433427_960_720

Video marketing is one effective tool that has been shown to drive engagement to a considerable level on social media. In fact, in recent years, there is a lot of compelling evidence that demonstrates how worthwhile video marketing really is. This is why it is necessary to leverage it in your efforts to promote your […]

Social Media Marketing Tips: 4 Content Creation Hacks For Producing Great Content

seo-758264_960_720

Many business owners face burnouts because they are multitasking on various aspects of their businesses without having time for the things that really manner. Planning content is a great way to avoid such burnouts, save time, and encourage productivity.  If you are a business owner looking to make content creation less stressful, here are some […]

How To Create A Content Marketing Strategy for Your Business

info graphics

What’s your approach to promoting your business online? Maybe you’re big on social media marketing; your business pages on Facebook and Instagram are showcases for your products and services, and you even use paid ads on those platforms to get more views, likes and click-throughs. You might be keen enough on emails to have a […]

Why Your Business Needs Content Marketing

Why Your Business Needs Content Marketing

The online space is great for advertising. It usually costs less to showcase your products on it than traditional mediums and has the potential to reach a far greater number of people than the old guard of media advertising (TV, radio, print) can guarantee. But it’s no longer enough to just “dump” adverts online. Most […]

5 Steps to Starting Your Digital Marketing Business

Digital marketing refers to the marketing of products and services using digital media. The internet is a major field for digital marketing, but it also encompasses other means, including mobile SMS and display advertising. Products are promoted using various forms of electronic media. Digital marketing embraces activities covering search engine optimization (SEO), search engine marketing […]

Tech Tuesday: UBA Launches Red TV

Following in the footsteps of GTBank with its popular platform, NdaniTV, the United Bank for Africa (UBA) Plc recentlty unveiled its brand new online TV channel, Red TV. According to the Bank, Red TV will feature the latest trends in lifestyle, entertainment, music, fashion and others, with Africa’s youth as its primary audience. The official launch […]

3 Online Lead Generation Techniques for Your Business

Lead generation –the process of getting the contact information of potential customers that show interest in your business, is a critical aspect of marketing and sales. The more leads a marketer generates, the more sales he closes. As a business, it is important for you to have a steady flow of leads that will eventually […]