Jonathan & Alaba Emerge Winners Of Coca-Cola Golf Tournament
Over the weekend, Coca-Cola hosted a golf tournament tagged Road to Mauritius at the Ikoyi Golf club, Lagos, to celebrate its loyal customers. Jonathan Ukoko and Alaba Adetunji were the top golfers at the end of the tournament, and have both qualified qualified to participate in the AfrAsia Mauritius Open Pro AM Games which is scheduled […]
Coca-Cola Advises Nigerians To Eat More Fruits
The Coca-Cola Nigeria Ltd has encouraged Nigerians to choose a healthy lifestyle by reducing their sugar intake and eating more fruits. This advice was given by the Company Marketing manager, Stills and Favour, Mr Gbolahan Sanni at the launching ceremony of three new variants for the Five Alive Juice on Tuesday. Fruits and vegetables are full of beneficial vitamins, minerals, […]
Uncle’s Corner: All Hail Coca-Cola
If you’re like me over the years, you’ve come to develop a relationship with the dark caramel colored, sweet beverage popularly known as Coke. You’ve probably gone from calling it mineral (like one of our erstwhile government officials), to soft drink and even soda (when you had that Western world influence upon your life). Soft […]
Coca-Cola Company Invests Strategically in Nigeria’s Chi Limited
Coca-Cola and Tropical General Investments (TGI) Group have, over the weekend, announced a binding agreement to invest strategically in Chi Limited, an agreement that would further leverage Coca Cola’s expanding presence and commitment in Nigeria and Africa at large. TGI Group is the majority shareholding company of Chi Limited, the popular dairy and juice beverage […]
10 Unusual Uses Of Coca Cola in The Home
Did you know people use Coca Cola for actual household chores? We’re not kidding! From cleaning surfaces to relieving itches and body hurts, the chemical properties in Coca-Cola actually come in handy for solving our daily problems. It just goes to show that with a bit of creativity and innovation, expensive items like cleaning solvents […]
Coca-Cola Presents “Share A Coke At My Wedding”
Are you planning to get married this summer? Coca-Cola’s offering you a wedding your guests will not forget in a hurry. One lucky couple stands the chance of winning 30 personalised cokes for their wedding at the Coca-Cola “Share a Coke at My Wedding” competition. The winners will also get a free pre-wedding photo shoot […]
Social Media Guard: Coca-Cola’s New Ad Campaign Promotes Traditional Social Bonding and Relationships
Coca-Cola has put together a new ad for a cool way to “take the social out of media” in its latest bit of content marketing called the social media guard. The world passes by while we, attached to our smartphones, hardly notice. Coca-Cola presents a solution, a social media guard that enables people to understand […]
EKOCENTER Delivers Safe Access to Water and Other Necessities to Communities
Today, more than 1 billion people lack access to safe drinking water and approximately 2.5 billion don’t have adequate sanitation, making billions of people around the world vulnerable to disease and other development challenges. To help provide communities in need with access to safe drinking water and other basic necessities, The Coca-Cola Company, together with […]
Apple, Google and Coca-Cola Are World’s Most Valuable Brands
Apple, Google and Coca-Cola are the world’s most valuable brands, according to Interbrand, a consulting firm that ranks global brands. It put the brand value of Apple at $98 billion, with 28% change in brand value from the previous year. It also put, Google’s brand value at $93 billion, with 34% change in brand value, […]
Strategies for Successful Branding
It is a somewhat daunting task to stay afloat in the drowning waters of product competition. This is where the success or otherwise of your brand gets tested. People in the course of their lives have developed loyalty to particular brands at the expense of others. It is basic knowledge that certain tastes, scents, and […]
Nigerian Bottling Company and Ogun State Government Empower Low-Income Women
The Nigerian Bottling Company known for its Coca-Cola products, has joined the Ogun State Government through a foundation – Uplift Development Foundation – led by the Governor’s wife, to provide micro-business materials and lessons to women in the state. These include coolers, product capital and training on sales. The program aligns with Coca-Cola’s global 5by20 […]
Decisive Advantage Enterprise presents Brand Strategy Training!
We at Gr8an are truly excited to invite you to our Brand Strategy Training Program “Decisive Advantage Enterprise”. Great success in business goes beyond just having skill, talent or even funding. It lies in the ability of a business to consistently make sales and make great profit while at it. Because great products do not […]