Connect Nigeria’s Partnership with Africa Wedding Expo: What You Should Expect
Connect Nigeria and the Africa Wedding Expo are partnering to bring you this month’s edition of the Connect Nigeria Business Mixer. This event promises a lot for attendees—the impact will be significant for entrepreneurs and stakeholders in various industries. Read more about Business As Nigeria’s leading monthly meetup of business owners and […]
How to Validate Your Business Idea Before You Quit Your Job
Starting a business can be exciting, but before you take the leap and quit your job, it’s essential to make sure your idea is solid. Learning how to validate your business idea can save you time, money, and stress. It’s all about ensuring that your idea has a good chance of succeeding in the […]
The Art of Storytelling in Business
Storytelling is a great tool that can transform your business. Whether you’re trying to connect with customers, share your brand’s values, or make your marketing campaigns more engaging, learning how to master storytelling in business can help you stand out. In this article, we’ll explore simple ways to improve your storytelling skills and how […]
The October Edition of the Connect Nigeria Business Mixer
Join us on Friday, October 31, 2025, at Ikoyi, Lagos, as business owners, professionals, and innovators from across industries come together to network, learn, and share experiences that spark growth. The event starts at 4:00 PM prompt, and as always, it’s an evening you’ll be glad you showed up for. Read more about Business If […]
GrowthGia Technologies Launches Second Business Grant Program
GrowthGia Technologies has unveiled the second round of its Business Grant Program, a fully funded opportunity designed to support Nigerian small business owners and entrepreneurs with the financial resources and visibility necessary for growth. Read more about Opportunities A total of ₦5 million will be distributed among five exceptional businesses through this program, with […]
YSIPS Business School Masterclass 2025: A 4-Week Virtual Training Program
Are you a rising African business owner looking to scale your enterprise through proper training, resources, and expert guidance? Applications are now open for the YSIPS Business School Masterclass Series—a month-long online entrepreneurship initiative built to equip founders with actionable business approaches for lasting success. Read more about Opportunities The program emphasises hands-on learning, […]
Q4 in Nigeria: Will Your Business Just Survive, or Truly Dominate?
As we enter the 10th month of the year, Nigerian businesses face the most critical sales window—November and December. This season isn’t just about running discounts; it’s about positioning with strategy. To win, businesses must study their market, understand their target audience, and build a sales funnel that captures attention and drives conversion. That […]
SMEDAN Offers Free CAC Registration to 250,000 Nigerian Business Owners
SMEDAN and the Corporate Affairs Commission (CAC) have introduced an initiative offering complimentary business name registration to 250,000 nano, micro, and small-scale businesses across Nigeria. The program seeks to bring informal enterprises into the formal sector by eliminating registration costs as a hindrance. Read more about Opportunities The initiative is designed to enable small-scale […]
What’s the Best Video Marketing Strategy for Your Business?
As the lines between digital and tangible worlds are blurred, the ability to capture and hold public attention has become a prized skill. Nigerian entrepreneurs who want to attract more customers and grow their businesses cannot afford to ignore a video marketing strategy. Read more about Business But what exactly does video marketing mean, […]
5 Branding Mistakes That Are Damaging Your Business (And How to Fix Them)
Did you know that according to a report by Edelman Trust Barometer, 81% of consumers need to trust a brand before buying from it, and 60% of people say they’ll avoid a brand they don’t find authentic? Read more about Business Now, I would like you to think about that for a moment. Oftentimes, […]
5 Important Lessons on Business Strategy You Can Learn from Street Hawkers
If you’re familiar with the Nigerian roads, then you’re obviously familiar with the relentless activities of street hawkers. If you live in Lagos or any other major city in Nigeria, then you can really relate to the scenario below: Read more about Business You’re stuck in traffic on a hot afternoon. Cars are at a […]
7 Reasons Why Everyone in Your Business Should Think Like a CEO
I remember reading a book a few years ago that talks about “Thinking like a CEO.” The book was written for employees, and I could remember how, after reading through the lessons in the book, I wished every employee could read it. Read more about Business Running a business is never easy. All business […]
Why You Should Listen More as a Business Owner
We live in a world where everyone is struggling to get attention for themselves and their businesses. With social media, the competition for attention has only doubled. But if you’re going to do well as a business owner, you will need to learn to keep quiet sometimes and listen. Listen to your customers, listen to […]
Here’s Why You Should Attend the Upcoming Connect Nigeria Business Mixer
You don’t develop an edge in today’s business world just by fashioning a great product. Sometimes, you have to reach out, engage potential partners, learn from experienced entrepreneurs, and implement insights you gain along the way. The Connect Nigeria Business Mixer enables you to do all of these and more. Read more about Business […]
Connect Nigeria Business Mixer Holds This Friday in Ikoyi
The September edition of the Connect Nigeria Business Mixer is set to take place this Friday, September 26, 2025, at 4:00 PM prompt in Ikoyi, Lagos. Read more about Business Known as one of Nigeria’s most vibrant networking events, the Business Mixer brings together entrepreneurs, professionals, and industry leaders for an evening of meaningful connections, […]
6 Ways to Find Customers for Your Business
If you’re an entrepreneur, you’re probably thinking about ways to find customers for your business. This may be easy for a handful of business types, but it’s a real challenge for the majority of SMEs and startups. People won’t buy from you just because you exist. You will often have to prove that your product […]