Archives Tag: Brands
Brands We Love: Vatebra
April 19, 2022
As the age of digital technology has progressed, more businesses have girded their operations on web-based and automated systems. The general turn in this direction has been nothing short of a revolution; whole industries have been disrupted and transformed, and new ones have arisen. Technology solutions providers have assisted this shift the world over. In … Continue reading Brands We Love: Vatebra
Brands We Love: Hegai & Esther
April 19, 2022
Hegai & Esther might strike you as an interesting name for a beauty brand- unless you follow the industry closely enough. That line of business is something of a paradise for exotic looking nomenclature, ranging from interesting attempts at anglicizing their founders’ names, to wonderfully weird, other-worldly terms. But this one is more than a … Continue reading Brands We Love: Hegai & Esther
Brands We Love: Oba Couture
April 19, 2022
Oba Couture is one of a number of Nigerian luxury fashion brands that have sprung up in the last decade. Fueled by the perception of a growing taste for stylish Afrocentric accessories, these new generation ventures are setting up shop in the cities of Nigeria, and across urban Africa. The leather shoes and bags produced … Continue reading Brands We Love: Oba Couture
Business Growth Tip: Attract Customers this Holiday with Christmas Themed Imagery
April 19, 2022
It’s hard to think of Christmas without picturing the paraphernalia that usually pops up at this time of the year: conifers with twinkling bulbs hanging on them; gift boxes in shiny holiday themed wraps; or even Santa Claus in his red and white coat, sitting at his grotto. When we can see these things around … Continue reading Business Growth Tip: Attract Customers this Holiday with Christmas Themed Imagery
Brands We Love: Wapic Insurance
April 19, 2022
Nigeria’s insurance sector has grown by leaps and bounds in the last decade. This growth is being driven by members of the country’s expanding urban working class, who are becoming more aware of the need to hedge against financially demanding situations that may arise in their future lives. But it’s also been sparked by insurance … Continue reading Brands We Love: Wapic Insurance
Brands We Love: Zashadu Luxury Bags
April 19, 2022
If Zainab Ashadu’s life were to be portrayed as a single work of art, it would almost certainly be a solid, vibrant, multi-dimensional piece, perhaps with lines of varying hues running discontinuously over its surface. It could be a handbag, made of leather and fur, and attractively dyed, suitable for the style conscious cosmopolitan woman. … Continue reading Brands We Love: Zashadu Luxury Bags
Social Media Marketing Tips: The Power Of Social Listening
April 19, 2022
Social Listening refers to the way you track conversations on social media relating to your industry and how you respond to them to encourage an increase in reach of your brand. With social listening, you are able to leverage your customers’ and prospects’ needs and satisfy them to the extent that they become leads. Some of … Continue reading Social Media Marketing Tips: The Power Of Social Listening
7 Nigerian Organic Brands You Should Know – Part II
April 19, 2022
As we noted in 7 Nigerian Organic Brands You Should Know two years ago, “the world has gone organic”. In this second installment, we bring you 7 more Nigerian brands you should totally check out if you care about what goes on your skin and in your hair, and need assurance that it’s all natural. … Continue reading 7 Nigerian Organic Brands You Should Know – Part II
By jehonwa
Social Media Marketing Tips: 5 Steps To Becoming A Successful Influencer
April 19, 2022
In one of our past articles, we discussed some tips for brands that want to work with influencers. This week, we will be looking from the perspective of the influencer. Here are some ways in which you can become the influencer that brands want to work with and make an extra source of income Be Content … Continue reading Social Media Marketing Tips: 5 Steps To Becoming A Successful Influencer
Social Media Marketing Tips: Buyer Personas And What They Mean For Your Business
April 19, 2022
One of the fundamentals of inbound marketing that a business owner should have in mind when trying to execute a successful content marketing strategy is Buyer Personas. What are Buyer Personas? Imagine you’re an animator and your next project is to create a comical character based on a real-time figure. Beforehand, you would already have a picture … Continue reading Social Media Marketing Tips: Buyer Personas And What They Mean For Your Business
NACK In.ter.lude Shopping Party
April 19, 2022
Nigerian Articulate Culture Kullection (NACK), celebrated her 12 years in business with an exciting runway show and shopping party on Sunday, 16th of September at the prestigious seaside of the Foreshore Harbour, Ikoyi, Lagos. Celebrated for its unmatched ingenuity and creative milestones, the NACK brand showcased its latest addition of breathtaking wears – ‘Interlude’ —unveiled … Continue reading NACK In.ter.lude Shopping Party
By achem
Paystack Gets $8 Million In Series A Funding Round
April 19, 2022
Digital payments startup Paystack has lapped up $8 million in its series A funding round. Reports say the Nigerian fintech venture secured its latest round of financing from a group of investors led by payments company Stripe and Visa. There’s also been support from Tencent and Y Combinator, both of which had contributed to an … Continue reading Paystack Gets $8 Million In Series A Funding Round
Social Media Marketing Tips: Hosting Giveaways The Right Way
April 19, 2022
People love to get free stuff, therefore leveraging on this fact to attract more customers has never been a bad idea. For giveaways to be profitable, you need to structure them in such a way that they attract mostly people in your target audience. Here are some useful steps you can follow to achieve this: Know … Continue reading Social Media Marketing Tips: Hosting Giveaways The Right Way
10 Proven Ways to Market Your Business for Free
April 19, 2022
Getting word about your business out into the public can be quite expensive. This is especially true if you want to capture the attention of a large number of potential clients, as opposed to just throwing information about your enterprise at a random crowd. The question here really is: how do you put your business … Continue reading 10 Proven Ways to Market Your Business for Free
I.RASA Clothing: Largest Ankara Ready-To-Wear Fashion Brand Set To Open In Ikeja
April 19, 2022
After a successful launch of the Lekki Outlet Store in Lagos, Nigerian’s first Ankara ready-to-wear Retail brand- I.RASA Clothing, would be opening a Mainland outlet also in the city of Lagos, in the Fashion commercial district of Ikeja- Allen Avenue. The I.RASA Clothing brand has a main drive of reflecting the “fashionable ethnik side of life” via … Continue reading I.RASA Clothing: Largest Ankara Ready-To-Wear Fashion Brand Set To Open In Ikeja
By guestpost
