Archives Tag: Brand hate
4 Reasons Why Nigerian Business Owners Experience Brand Hate
April 19, 2022
It is very common for brands to experience customer hate once in a while. In this age of the internet, brand hate is regularly displayed on various social media platforms. There are times when customers can run agog with hate and declare threats of boycotts on the social media pages of their brands. This … Continue reading 4 Reasons Why Nigerian Business Owners Experience Brand Hate
Brand Hate: How Nigerian Businesses Can Deal With It
April 19, 2022
Our previous article dealt with brand hate and how businesses can deal with it. We identified several reasons why brands are hated. They include a feeling of indispensability on the part of brands, which evokes brand hate in customers; secondly, recognizing known customers while ignoring the unknown; third, not making products accessible and finally, … Continue reading Brand Hate: How Nigerian Businesses Can Deal With It
