Kayode Abass is a LinkedIn Influencer, Social Media expert, Digital business developer, and Marketing Consultant. He also does content writing and is a seasoned marketing communications professional that has amassed over 8 years of experience. As a Digital marketer, he has impacted so much in the renaissance of Digital Marketing in West Africa.
He is responsible for the development of certain platforms that are instrumental in alleviating the struggles of Nigerians. He is the founder of Norlage Digital—a business that teaches people all they need to know about digital marketing. He also founded StackFX, a B2B FX payment platform, and is a member of the founding team of Jiji Nigerian Marketplace Limited. His contribution at Jiji.ng has helped to develop the brand into one of Nigeria’s top online marketplace.
Kayode Abass is also the co-convener of LinkedIn Local Lagos which is an annual event for the country’s LinkedIn community. The event always has in attendance thousands of professionals and business experts that come together to interact, connect and network for their business growth.
Kayode has a first degree in Political Science with a specialization in Public Administration & Psychology. Currently, he is doing an MA in Marketing & Consumer Psychology and a Professional Diploma in Professional Marketing from the Chartered Institute of Marketing in the UK.
Kayode Abass has worked for numerous companies and has helped to place them at the top digitally. Wema Bank’s Alat, Coronation Insurance, Medbury Medicals, Naij.com (now Legit.ng), Dale Carnegie Nigeria, Kohinoor Luxury Restaurant & Lounge, etc. are key examples of brands he had helped through his position as their Head of Digital Marketing.
He is passionate about passing on his knowledge on business development and digital marketing. He often engages in seminars, workshops, and conferences where he educates marketing teams, entrepreneurs, and other people on the art of leveraging digital marketing to boost business growth.
As a LinkedIn professional, he has recorded tremendous success since he began to use the opportunities of the platform for good. In 2019, within four months, his connections grew from 300 to about 10,000, with 12,000 followers, 40,000 profile views, 3 million posts views, 3,800 comments and 2,400 reshares. This has made him stand out as one of the biggest personalities on LinkedIn Nigeria. Currently, Kayode boasts over 90,000 connections on the platform.
References:
ynaija.com
socialmediaweeklagos2020
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