West-Bay Nigeria is a branding and printing company located in the Mokola area of Ibadan. It provides digital solutions, graphics design, and creative strategy services to businesses in and around the city.
Perhaps the most widely recognized offerings from West-Bay are its design and printing services. It does these for a wide range of items, including documents, souvenirs, and wears. It also delivers digital marketing and web strategies to corporate clients of various scales.
West-Bay was founded in 2005 by Larry Dew (he has been its Managing Director ever since). In the time that has followed, he has built the company from scratch as a solopreneur into an enterprise that employs skilled talent and a service provider that’s relied upon by many businesses.
The speciality printing services available from West-Bay cover business cards, announcement cards, catalogues, booklets, brochures, flyers, and stationery. Some of these may be imprinted for use either as company property or as corporate gift items. Promo prints delivered by West-Bay also include branded pens, bags, cups, mugs, coasters, lapel pins, and T-shirts.
The company provides signages and other items for display advertising. Wall signs, 3D channel letters, LED signs, retractable banners, flags and table covers can be ordered from West Bay. Award items, including medals, certificates, and plaques are printed by the company as well.
Besides delivering printing services, West-Bay also helps businesses with their digital marketing efforts. It takes on social media marketing, email marketing, video marketing, and WhatsApp marketing campaigns on its clients’ behalf. It works with them to design and develop their websites, draw up and execute SEO strategies, and manage their social media channels.
West-Bay has a reseller program as well. Retailers who want to sell printed products to customers can source these items from West Bay at relatively low wholesale prices. They may get design previews and free samples of the products they’re ordering from West-Bay, and access its dedicated reseller support team.
Occasionally, the company runs training programs for people who would like to learn to design and print things for themselves. In the past, it has held training sessions for individuals in laser printing and other design techniques.
West-Bay continues to expand its service offerings. It could also extend its presence to other parts of Nigeria in the coming years if it maintains a positive growth trajectory.
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