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8th July 2024
Content is king. Content marketing has emerged as one of the most reliable forms of marketing in this age. This is because beyond just selling your products, it provides a unique opportunity for you to educate your target customers and position yourself in their eyes as an authority. This drives their loyalty to you … Continue reading How to Create Engaging Content for the Nigerian Market
The word ‘Craft’ refers to a wide range of items made with the hands: jewellery, pottery, metalwork, and kitted textile material often come to mind. There’s a fair bit of demand for many of these products, so it’s frequently not a bad idea to begin a business around making them available. The craft business … Continue reading How to Start a Profitable Craft Business in Nigeria
If you love to bake, you’ll probably be delighted to know that there are several baking business ideas you can act on to begin making money from your passion. And because there’s always a demand for baked staples and treats, you’re unlikely to run out of customers—if your product or service is great. Read … Continue reading 6 Baking Business Ideas You Can Explore
Running a business often means dealing with ups and downs throughout the year. These changes, known as seasonal business fluctuations, can make it challenging to maintain a steady income and manage resources. However, with careful planning and smart strategies, you can handle these fluctuations smoothly and keep your business thriving all year long. Here’s … Continue reading How to Plan for Seasonal Business Fluctuations