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- Remember That The Main Purpose Of Packaging Is To Protect The Product
- Think About The Expediencies Of Transport
- Make The Packaging Easy For The Customer To Use
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Through packaging, you can point the customer towards a website, but you want to prevent compelling them either to type in lengthy URLs or have to navigate their way to what they need. Rather, use a QR or a shortened link. Your brand packaging should be effortlessly removed by the customers. Your packaging should not be all too difficult for users to simply flip open to access the product. Also, it is important to keep in mind safety concerns, thus you shouldn’t use materials that can be harmful to the environment. Your package should also be reusable or recyclable.
- Add Your Brand’s Identity As The Final Touch
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