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Nigeria’s largest association of comic book publishing houses and animation studios, the Collective Industry Conventions Africa (CICA), has partnered with US based consulting firm, BIAYA Consulting, to host the inaugural UNICON Convention this November in Lagos, Nigeria. UNICON is an exhibition of the Nigerian creative industry that demonstrates the power, reach and profitability of African content. The industry showcase and summit will engage international and local creative industry stakeholders on the opportunities in the industry, as well as showcase the talent and ingenuity of local creative entrepreneurs.
“Unicon came to life due to the need to promote and establish this industry, the creative industry, whereby it can establish a whole new income-generating sector for this part of the world. We focus so much on oil and other resources, but we haven’t really focused on creativity. I believe that if you want to change society, you need to change the narrative: let the kids know, let the future know, that they are powerful and that they can do anything. Everyone knows America is great because they have sold the story. We need to do the same.” ―Peter Daniel​, President, CICA
The global VFX & Games Market was valued at US $254 Billion in 2017, and digital distribution for comic book sales has grown by 20% year over year since 2012. The global opportunities for comic books, especially in this new age of TV, film and animation adaptations and digital distribution, means that the real potential of the creative industry is in the multiple streams of income that can emerge from a single written story, or comic book.
“There is an opportunity to make this an investment opportunity, a career― something you can actually live off of. This is for the future.” ―Ibrahim Ganiyu​, Vice President, CICA
Convention activities will range from gaming competitions and exhibitions, to screenings and panels. Conversations at the convention will focus on evaluating opportunities within the creative industry value chain, including, but not limited to capacity building, project financing and distribution. UNICON will take place at Lagos Law school Ozumba Mbadiwe, Victoria Island Lagos, Nigeria on November 17th, 2018. To learn more about Unicon visit: ​https://uniconafrica.co For additional information on CICA visit: ​www.cicalimited.com For media, sponsorship and attendance requests contact: BIAYA Consulting – info@biayaconsulting.com Footer Banner - UNICON Convention About CICA CICA is the Collective Industry Conventions Association, a Lagos-based association of creative publishing houses, digital production companies, illustrators, designers and animators. The mission of CICA is to promote and support the growth of the Nigerian creative industry. About BIAYA Consulting BIAYA Consulting is a Silicon Valley, New York and Nigeria-based consulting firm that strives to bridge the business and innovation divide for African creative entrepreneurs in emerging industries. At BIAYA Consulting, we work to elevate industry ecosystems, bridge knowledge gaps and be a resource that serves visionaries, innovators and entrepreneurs.

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This article was first published on 8th November 2018

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