How to Set Profitable Prices for Your Products and Services as a Small Business Owner
27th March 2025
As a small business owner in Nigeria, one of the biggest struggles you’ll face is setting the right price for your products or services. Consumers are price-sensitive because of Nigeria’s economic situation. If you set your prices too high, you risk losing customers to competitors. If you set them too low, you may struggle … Continue reading How to Set Profitable Prices for Your Products and Services as a Small Business Owner
How to Set Profitable Prices for Your Services As a Freelancer
Freelancing can be an exciting and rewarding career, but pricing is one of the biggest struggles most freelancers face. Set your price too low, and you undervalue your work; set it too high, and you risk losing clients. The trick? Set profitable prices. Read more about Business If you’ve ever had a client tell … Continue reading How to Set Profitable Prices for Your Services As a Freelancer
How to Recover from a Business Failure and Start Again
26th March 2025
No one starts a business expecting it to fail, but the truth is, many businesses don’t survive long. Available statistics show that about 80% of Nigerian SMEs fail within the first five years. Reasons for this failure include poor financial management, lack of market demand, and economic instability. Read more about Business However, as … Continue reading How to Recover from a Business Failure and Start Again
How to Overcome the Fear of Starting a Business
One of the common fears people have is starting a business. This is because starting a business can feel like going swimming in the River Niger. When you approach it, you suddenly become unsure if you should dive in. You think about the risks involved, such as losing money, failing, and what people will … Continue reading How to Overcome the Fear of Starting a Business
How to Attract More Customers to Your Business Without Spending on Ads
One of the challenges that small business owners face is managing their limited resources to ensure they stay afloat and profitable at the same time. Big brand businesses have the budgets to spend on ads and attract more customers to their businesses. These help them market their products continually year out. A leisure that … Continue reading How to Attract More Customers to Your Business Without Spending on Ads
Why Most Nigerian Startups Fail and How to Succeed Instead
Starting a business is both exciting and scary. It’s exciting because it gives you a form of bragging rights, but the harsh reality is that most startups don’t survive beyond the first few years, and that’s why it is also scary. Read more about Business According to a report titled “Perception Study: Efficiency and … Continue reading Why Most Nigerian Startups Fail and How to Succeed Instead
How to Build Stronger Professional and Personal Relationships
15th March 2025
Donald Trump has been sworn in for the second term as President of the United States of America. You know that already, so that’s not what I want to share with you in this post. What I want to share is something important which I have noticed in Trump’s life. If you have listened … Continue reading How to Build Stronger Professional and Personal Relationships
How to Overcome Laziness and Boost Productivity in 2025
Laziness is something we’ve all struggled with at some point. You set goals, make plans, and even get excited about them but when it’s time to take action, you suddenly feel tired, distracted, or unmotivated. In this article, we’ll consider some practical ways to overcome laziness and boost your productivity this year, 2025. 1. … Continue reading How to Overcome Laziness and Boost Productivity in 2025
Self-Awareness and Why It Matters for Your Growth?
Self-awareness is a combination of two words – self and awareness. Self – about you as an individual when you are speaking of or making reference to yourself. Awareness – knowledge of a thing or subject. Read more about Personal Development Based on the definitions of the two, Self-Awareness could then be said to … Continue reading Self-Awareness and Why It Matters for Your Growth?
The Two Types of Self-Awareness: What You Need to Know
In 2020, I held a special training session for people on the subject of self-awareness. While carrying out research in preparation for that training, I made a number of discoveries. I will be sharing one of these discoveries in this post. Read more about Personal Development You probably have met someone who claims to … Continue reading The Two Types of Self-Awareness: What You Need to Know
Gig Economy and Its Impact on Nigerian Businesses
14th March 2025
In recent years, there has been an emergence of what is popularly referred to as the gig economy. And this gig economy has transformed how businesses operate globally. The gig economy simply refers to a labour market driven by short-term contracts and freelance work rather than permanent or full-time employment. Read more about Business … Continue reading Gig Economy and Its Impact on Nigerian Businesses
Specializing in a Niche Could Be the Best Strategy for Startups
The Nigerian market is very competitive and has many established brands dominating it. This often means that if you’re new to the game and want to find your way through, the odds are already stacked against you. Read more about Business One mistake that most new entrepreneurs make is that they spread out themselves, … Continue reading Specializing in a Niche Could Be the Best Strategy for Startups
How Chekkit is Combating Counterfeit Drugs in Nigeria
According to the United Nations Office on Drugs and Crime (UNODC), almost 500,000 are killed every year in sub-Saharan Africa by fake medicines. Counterfeit drugs are a pervasive issue in Nigeria, with studies indicating that a significant percentage of medications in circulation are either substandard or falsified. This alarming trend poses a significant threat … Continue reading How Chekkit is Combating Counterfeit Drugs in Nigeria
From Idea to Impact: The Journey of Ecotutu in the AgriTech Space
A significant portion of the agricultural produce in Nigeria (up to 45%) is lost post-harvest due to inadequate storage and preservation methods. This not only affects farmers’ incomes but also contributes to food scarcity and economic challenges. Read more about Agriculture Ecotutu is a Nigerian cleantech company working on addressing this pressing issue. The … Continue reading From Idea to Impact: The Journey of Ecotutu in the AgriTech Space
Flutterwave Now Helps Businesses Expand to 35+ Countries and 150+ Currencies
13th March 2025
If you run a business in Nigeria, you will agree with me that it is very tough expanding beyond your local borders. You have so many barriers including currency restrictions that could limit your vision for scaling globally. Read more about Business However, Flutterwave, Africa’s leading fintech company, is breaking down those barriers in … Continue reading Flutterwave Now Helps Businesses Expand to 35+ Countries and 150+ Currencies
The Top-Performing Business Sectors on Flutterwave in 2024
Flutterwave, one of Africa’s leading payment solutions recently published its 2024 report, highlighting the top-performing business sectors that dominated transactions on its platform. From fintech and e-commerce to transportation and education, these industries showed resilience and growth despite the economic uncertainties that marked the year 2024. In December alone, over 26 million transactions worth … Continue reading The Top-Performing Business Sectors on Flutterwave in 2024
How to Start Your Personal Growth Journey in the New Year 2025
2nd December 2024
The year 2024 is now in its last days and soon a new year, 2025, will be upon us. You’re likely thinking about making meaningful changes in your life, career, business, relationships, or finances. One thing that can ensure you’re able to effectively cater to all the important aspects of your life, whatever they … Continue reading How to Start Your Personal Growth Journey in the New Year 2025
Important Personal Growth Goals for a Fulfilling Life in the New Year 2025
As we get set for the new year, 2025, I know you are already wondering what the year will offer and how it will look for you. An American computer scientist once said, “The best way to predict the future is to create it”. So, if you’re going to have a fulfilling 2025, it … Continue reading Important Personal Growth Goals for a Fulfilling Life in the New Year 2025
The Rise of Micro-Influencers in Nigeria: How to Use Local Influencers for Big Impact in Your Business
13th November 2024
Social media has arguably produced more influencers than any other media known to man. In recent years, we’ve seen a significant rise in what we could call micro-influencers in Nigeria’s social media space. These micro-influencers are people with smaller yet loyal and engaged followings. Read more about Business Unlike larger influencers or celebrities, micro-influencers … Continue reading The Rise of Micro-Influencers in Nigeria: How to Use Local Influencers for Big Impact in Your Business
Tips for Managing Your Business’s Financial Records
Managing your business’s financial records is a task you can’t afford to overlook. Without proper financial recordkeeping, you could lose track of expenses, miss out on deductions, or struggle to prove your revenue if you ever need financing. Read more about Finance Maintaining organized and accurate records keeps your business finances clear, allowing you … Continue reading Tips for Managing Your Business’s Financial Records
How to Use Analytics to Boost Sales in Your Business
Running a successful business today requires so much more than just having a great product or service. As a business owner, you need to be data-driven to understand what works, what doesn’t, and how to improve. This is what analytics does for you. You can use analytics to boost sales and transform your approach … Continue reading How to Use Analytics to Boost Sales in Your Business
Borrowing From Friends or Family? Read This First
11th November 2024
Each one of our have times when it gets tough, and you need quick financial help. Duing these times, borrowing money from friends or family may seem like the easiest solution. After all, these are the people who care about you the most, and approaching them for a loan feels less complicated than dealing … Continue reading Borrowing From Friends or Family? Read This First
Are You a Graphic Designer? Here’s How You Can Earn Extra Income Selling Your Designs on Printivo
Selling your designs on Printivo is worth it. Being a graphic designer in Nigeria can be challenging. After years of learning and perfecting your graphic design skills, you’re now ready to start taking clients, only to struggle to find clients. Read more about Business And then you find a client, they want you to create … Continue reading Are You a Graphic Designer? Here’s How You Can Earn Extra Income Selling Your Designs on Printivo
PricePally: Nigeria’s Food E-commerce Platform for Bulk Food Buying
8th November 2024
Purchasing fresh food in bulk in Nigeria is often challenging and time-intensive, particularly in densely populated cities like Lagos, where a single shopping trip can take an entire day. Shoppers must account for hours in traffic and the crowded atmosphere of open markets. PricePally addresses these challenges by simplifying the food supply chain, offering … Continue reading PricePally: Nigeria’s Food E-commerce Platform for Bulk Food Buying
Personalized Marketing: What It Is and Why You Should Use It for Your Business
Businesses today are constantly looking for ways to stand out from the competition and grab their customers’ attention. And with the advancements in technology, this has even become more difficult as businesses don’t have other businesses alone to worry about but also other contents out there. If you are a business owner and you’ve … Continue reading Personalized Marketing: What It Is and Why You Should Use It for Your Business
Your LinkedIn Company Page is Dead Weight Without These Analytics Hacks
Your LinkedIn company page may have a polished look and consistent posts, but if you’re not using analytics, you’re scratching the surface. The truth is, that making decisions based on data is what sets successful businesses apart from the rest. This data-driven decision-making is not limited to only your day-to-day operations but also your … Continue reading Your LinkedIn Company Page is Dead Weight Without These Analytics Hacks
Go Viral or Go Home: The Secret Blueprint to Building a Social Media Empire
Social media has transformed significantly, prompting both businesses and individuals to seek ways to go viral. With millions of active users on platforms like Instagram, Twitter, and TikTok, achieving virality is a cost-effective strategy to capture attention, grow your follower base, and boost influence, making it easier to sell products and services. The key … Continue reading Go Viral or Go Home: The Secret Blueprint to Building a Social Media Empire
Bulk SMS Still Works in Nigeria: Here’s How to Use It Like a Boss
About a decade or more ago, bulk sms was a thing. It was the talk of the town. Fast forward to 2024, WhatsApp messages, emails, and DMs seem to have taken over the space. One may therefore be tempted to conclude that bulk SMS is outdated and ineffective. Read more about Business But guess … Continue reading Bulk SMS Still Works in Nigeria: Here’s How to Use It Like a Boss
The Side Hustle Survival Guide: How to Balance Your Side Hustle and Full-Time Job
6th November 2024
In today’s job market, it’s increasingly common to balance a full-time job with a side hustle, a trend that has grown in the post-COVID world due to remote work tools. While this allows people to earn extra income without leaving their main jobs, it also presents challenges. In Nigeria, for example, employers often expect … Continue reading The Side Hustle Survival Guide: How to Balance Your Side Hustle and Full-Time Job
How Agric Economy Consultancy Helps Agric Businesses Start and Scale in Nigeria
1st November 2024
Agro consultancy firms like Agric Economy Consultancy provide essential guidance for both new and established ventures. They offer tailored insights and expert strategies to help clients navigate the complexities of starting and managing agricultural businesses, enabling them to make informed decisions that drive profitability and growth. Read more about Business At the heart of … Continue reading How Agric Economy Consultancy Helps Agric Businesses Start and Scale in Nigeria