8 Ways To Create A Traditionally Innovative Company

  The organisations that stand out are known for pursuing innovations. The pursuance of innovation is to prepare their workforce to effectively respond to disruptions and to be drivers of change.

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The unpredictability prevalent in the business world and the globe at large often affect the mode of work. For example, in the last few years, we have seen a whole lot of changes, from the rise of dot-com to social media, to the evolution of FinTech to the outbreak of the covid-19 pandemic, and now the rise of the metaverse. Adapting to these changes will require quick responses that are innovative. The consequences of changes in organisational structures have seen many companies and businesses shut down. Given the changing market scenario, businesses must come up with fresh ideas, products and services in a short period. Consumer appetite for newness is increasing with each passing day. You can’t afford to repackage the old thing and sell it. If you have been relying on a bunch of people for new ideas, you won’t go long. The only way out is to promote innovation throughout the organization at all levels. Traditionally, the workplace was rarely known for creativity and experimentation. However, corporations like Google, Apple, Microsoft and Facebook are now hubs for creativity and drivers of change. We have seen how much their tradition for innovation has led to their enormous brand growth and tremendous valuation. These companies allow their workforce to think beyond their primary job responsibilities, encouraging them to spend time doing what they love to do. They are provided with the resources to pursue alternate musings. This is how these companies keep coming up with new ideas and products in short time durations. Innovation is now entrenched in their cultures. In this article, we shall highlight how you can also promote innovation in your organization.

1. Eliminate Bottlenecks And Red-tapism

Bottlenecks and red-tapism are the arch-enemies of creativity and innovative solutions. Setting your employees free from bureaucratic policies and fixed procedures can lead to creating a traditionally innovative company.

2. Create Sessions And Spaces For Independent Thinking

To build an innovative company, you must design a company that encourages independent thinking, both as a policy and through the provision of facilities. Leading companies have libraries and special spaces where workers can relax, refresh and imagine new ideas.

3. Engage In Brainstorming Sessions

The best companies indulge in brainstorming sessions, where ideas are birthed, initiated and debated upon. Brainstorming sessions should not be a time for unhealthy arguments, but a time to prepare, plan and deploy ideas.

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4. Be A Challenger

Challenging the way they work can inspire creativity and ideation among your workforce. To build an innovative company, you must be at the forefront.

5. Ask Employees Initiative-leading Questions

A company that sees its team as its think-tank are prone to becoming traditionally innovative. Therefore, it is advisable to solicit ideas from employees whenever an initiative is being taken.

6. Act-On Good Ideas

Successful companies are very agile towards new ideas. The best way to create an innovative company is by putting in place provisions that act on the good ideas of your employees.

7. Provide Resources That Facilitate Innovation

Providing the necessary resources that enable your workforce to adapt to disruptions is another way to build a responsive and innovative company. Therefore, eliminate constraints by offering resources whenever required.

8. Motivate Your Workforce To Fail Foward

A wise saying goes: “Behind every success story is a series of failures. To build a traditionally innovative company, you must encourage your workforce to fail fast or fail forward. In companies where failure is treated as leprous or seen as abominable, there is rarely any form of innovation. However, in organisations where failures are seen as lessons to learn from, the workforce is often motivated to keep fighting until success is achieved.

A Final Word

To be truly agile, your workforce needs to be innovative. When your employees are no longer afraid of alteration, your company is already capable to drive the change. It is an acquired attitude and your management also requires to be agile to facilitate innovation and make it a part of your company’s culture. Featured Image Source: Toppr

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This article was first published on 13th December 2021

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