Rapper, Vector, alongside radio presenter, Tolu Oniru and popular comedian, Bovi have all signed an endorsement deal with one of Nigeria’s biggest comfort brands, Vitafoam.
“Thank you Vitafoam for this, I am super excited to be an ambassador of this premium brand!” said Vector in the meeting with the Managing Director of Vitafoam Nigeria Plc. Mr. Joel Ajiga, Managing Director of Vitafoam said “Vitafoam is a 52-year-old brand which has come a long way. We want to place Vitafoam as the crème de la crème brand in the heart of every family and Vector, Toolz and Bovi cut across 80 per cent of our market”. Vitafoam Nigeria Plc. is Nigeria’s leading manufacturer of flexible, reconstituted and rigid foam products. It has the largest foam manufacturing and distribution network which facilitates timely delivery of its products throughout Nigeria. Incorporated on 4th August, 1962 and listed on the floor of the Nigerian Stock Exchange in 1978, Vitafoam’s successful brands remain household names in the country. “We needed a youthful face for the brand and so selecting these three stars means a whole lot to us, they are the youth and they represent the next generation. We want the message of Vitafoam as a company to be carried effectively in the market.” added Mr. Charles Somorin, Head of Corporate Services.You might also like:
- How To Market Your T-shirt Business Offline
- Tips for Managing Your Business’s Financial Records
- How to Use Analytics to Boost Sales in Your Business
- Elevate Your Business Through the CN Business Mixer
