Nestle Maggi Chicken cubes has chosen the First Lady of Marvin Records, Tiwa Savage as its ambassador for its product launch. The managing director of Nestle, Dharnesh Gordhon, made this known in a press conference held at Ilupeju, Lagos.
He explained that Nestle decided to choose Mrs. Savage-Balogun in order to attract more customers and more married women to buy the product. He said, “Most Nigerians fall in love with Tiwa Savage and this would also attract them to buy Maggi chicken which is a must for every woman.”
For Tiwa Savage, this is the fourth mega deal as she has endorsements with MTN, Pepsi, and Forte Oil.
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This article was first published on 16th April 2014
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