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September is a really big month for Apple and its customers all over the world. The month has witnessed the release of some of the best Apple products like never before. On September 9, 2015, Apple announced the all-new Apple TV, bringing a revolutionary experience to the living room. Apps on Apple TV let you choose what to watch and when you watch it. The new Apple TV features Siri, so you can use your voice to find TV shows and movies by title, genre, cast, crew, rating or popularity by giving commands like “Show me New Girl,” “Find the best funny movies from the 80s,” “Find movies with Jason Bateman” and “Find popular TV shows for kids.” Apple TV can also search iTunes and popular apps from Netflix, Hulu, HBO and Showtime, and display all the ways the resulting TV shows and movies can be played. Siri also offers playback control and on-screen navigation, as well as quick access to sports, stock and weather information. The Apple TV is built from the ground up with a new generation of high-performance hardware and introduces an intuitive and fun user interface using the Siri Remote. Apple TV runs the all-new tvOS operating system, based on Apple’s iOS, enabling millions of iOS developers to create innovative new apps and games specifically for Apple TV and deliver them directly to users through the new Apple TV App Store. tvOS supports key iOS technologies including Metal, for detailed graphics and complex visual effects; and Game Center, to play and share games with friends. “There has been so much innovation in entertainment and programming through iOS apps, and we want to bring that same excitement to the television,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “Apps make the TV experience even more compelling for viewers and we think apps represent the future of TV,” he added. Pricing and Availability The new Apple TV will be available at the end of October starting at $149 for a 32GB model and $199 for a 64GB model from Apple’s website, Apple’s retail stores and selected Apple authorized resellers.  
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This article was first published on 22nd September 2015

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