Archives Tag: Products

BUSINESS

7 Strategies To Increase Market Share

April 19, 2022

  Market share is basically the total percentage of control a company or business has in the market for its products and services. It refers to the total conversions a business has had in terms of loyal fans and customers. Read more about Business According to Investopedia, ‘market share is calculated by measuring the percentage … Continue reading 7 Strategies To Increase Market Share

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BUSINESS

Affiliate Marketing: Getting Started

April 19, 2022

  Ever wondered how you can make money while asleep or simply attending to other life concerns? Then you are about to be enlightened on a sure means of earning passive income. Affiliate marketing has become a viable way of earning while helping businesses grow. Read more about Business This is a kind of marketing … Continue reading Affiliate Marketing: Getting Started

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How To

How To Automate Your Marketing Campaigns

April 19, 2022

  Marketing is seldom straightforward. There’s a lot you need to keep tabs on, from winning and qualifying leads, to keeping prospects interested enough in your products to buy them. If you’re doing marketing the old-fashioned way, you’ll appreciate a bit of a break from all that back-breaking work. Read more about How-To Thankfully, some … Continue reading How To Automate Your Marketing Campaigns

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BUSINESS How To

How To Build A Minimum Viable Product That Works

April 19, 2022

  What happens between discovering a great business idea and launching the product? Perhaps you’re imagining steps like market analysis, product design, and initial testing. They are all important parts of the product development process. But unless they’re oriented towards a clear goal, they may not guarantee the outcome you intend. Read more about How … Continue reading How To Build A Minimum Viable Product That Works

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BUSINESS How To

Business Growth Tips: How To Convince More People To Buy Your Products

April 19, 2022

  You already have great products—you’re convinced of this –and you’re wondering why more people aren’t buying them. The fact is, unless you make them see how your offering is good for them, they may never pay attention to it (let alone purchase it). That’s why you market things in the first place. Read more … Continue reading Business Growth Tips: How To Convince More People To Buy Your Products

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BUSINESS

Business Growth Tip: How to Package Your Products to Increase Sales

April 19, 2022

Product packaging isn’t everything, but it’s certainly worth more than many business people care to know. It could raise the value of a handful of homemade biscuits; it could also turn potential buyers away from otherwise quality soap bars. It’s the customers’ first point of contact with the things they buy. And it’s so important … Continue reading Business Growth Tip: How to Package Your Products to Increase Sales

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BUSINESS

Business Growth Tip: Use Design Thinking to Create Revenue-Generating Products

April 19, 2022

What is design thinking? Design thinking is a process of learning and understanding your target audience’s problems, and coming up with creative and innovative ways to solve them. Isn’t this what you already do when you’re creating the next product to ship to the market? Design thinking isn’t a totally novel way of approaching business … Continue reading Business Growth Tip: Use Design Thinking to Create Revenue-Generating Products

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BUSINESS Business Ideas

Business Growth Tip: How to Build an Irresistible Product

April 19, 2022

You want your customers to clear your products off your shelves within days of stocking up. You dream about clients booking your services until your schedule is stuffed full with them. And you wonder if you’ll ever make this happen for your business. The truth is, only a fraction of companies are able to hit … Continue reading Business Growth Tip: How to Build an Irresistible Product

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BUSINESS

Business Growth Tip: Sell More than Just Products

April 19, 2022

There’s a lot going on when a customer opts to buy your product. On the surface, it looks like they’re just picking up something from your rack and handing you cash in return. But as every smart entrepreneur and skilled salesperson knows, this isn’t the full story. We’re getting at the fact that your clients … Continue reading Business Growth Tip: Sell More than Just Products

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Top 100 SMEs

Connect Nigeria’s Top 100 SMEs: Lorla Naturals

April 19, 2022

When Beauty meets Agriculture, we get great products and Lorla Naturals is one of such unions. Lorla Naturals provide Beauty, Cosmetics and Personal Care products and services to help you connect with Nature. Their natural approach with calming non-toxic, calming and earthy products, earned them the 71st  position with 122 votes in the Beauty and Wellness category in the  Connect Nigeria Top emerging 100 SME Awards. … Continue reading Connect Nigeria’s Top 100 SMEs: Lorla Naturals

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Top 100 SMEs

Connect Nigeria’s Top 100 SMEs: NeedMyService

April 19, 2022

Everyone is conversant with the frustration of looking for an artisan and not being able to find one because there’s no platform where you can easily get access to their contact. NeedMyService is solving this problem by providing access to over 22000 artisans on their online platform. NeedMyService is a social initiative that aims to … Continue reading Connect Nigeria’s Top 100 SMEs: NeedMyService

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Top 100 SMEs

Connect Nigeria’s Top 100 SMEs: Made By Rural

April 19, 2022

As Africa’s urban centres assume a more globalized outlook, they’re shedding much of the distinctive material and cultural characteristics that tie them to the rural communities in the continent’s hinterland. You’ll find this schism of the rustic and the metropolitan when you compare the affluence of the city’s showpiece neighbourhoods, to the dearth of basic … Continue reading Connect Nigeria’s Top 100 SMEs: Made By Rural

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Beauty

Brands We Love: Ajali Handmade Naturals

April 19, 2022

After battling through a particularly difficult illness, Ifeyinwa Ojekwe decided to make positive tweaks to her lifestyle. She became a big fan of natural skin care, and sought out organic products in local stores. When she failed to find body stores with purely natural creams and oils on offer, she made the items herself. In … Continue reading Brands We Love: Ajali Handmade Naturals

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Top 100 SMEs

ConnectNigeria’s Top 100 SMEs: Organic Shoppe

April 19, 2022

Organic Shoppe isn’t your average e-commerce store. It’s unabashedly pro-healthy living, pushes for sustainable agriculture, and presents itself as involved in social justice causes. This combination of concerns is usually enough to attract health-conscious, ethically driven customers, as it has for Organic Shoppe. Those interests have also put this online shop in the national spotlight, … Continue reading ConnectNigeria’s Top 100 SMEs: Organic Shoppe

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Press Release

Propak West Africa 2018

April 19, 2022

Held from the 18th – 20th of September 2018, Propak West Africa brought together industry professionals from across the packaging, plastics, processing and printing supply chains. As the region’s leading exhibition, Propak West Africa and its co-located Conference is dedicated to facilitating business connections, valuable learning opportunities and sharing market insights. With a record-breaking 4,265 … Continue reading Propak West Africa 2018

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