Archives Tag: Niche Marketing
The Power of Niche Marketing: Attracting Your Ideal Customer
April 19, 2022
As a business owner, you want to attract as many customers as possible, right? The more, the merrier! But actually, taking a niche marketing approach and targeting a specific, well-defined group is often the better strategy. Think of it like archery – you want to hit the bullseye, not just the target. Read more … Continue reading The Power of Niche Marketing: Attracting Your Ideal Customer
Niche Marketing Strategies for Small Businesses in Nigeria
April 19, 2022
In the vibrant and diverse marketplace of Nigeria, small businesses often face the challenge of standing out in a crowded landscape. Niche marketing offers a strategic approach for these businesses to thrive by catering to specific, often underserved, segments of the market. In this article, we examine the concept of niche marketing and delve … Continue reading Niche Marketing Strategies for Small Businesses in Nigeria
