Archives Tag: Marketing

Beauty

7 Nigerian Organic Brands You Should Know – Part II

April 19, 2022

As we noted in 7 Nigerian Organic Brands You Should Know two years ago, “the world has gone organic”. In this second installment, we bring you 7 more Nigerian brands you should totally check out if you care about what goes on your skin and in your hair, and need assurance that it’s all natural. … Continue reading 7 Nigerian Organic Brands You Should Know – Part II

By jehonwa

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BUSINESS

Business Growth Tip: How To Boost Your Business Using Data

April 19, 2022

There’s a lot of talks these days about the role data could play in helping businesses grow. You’ve probably heard the buzzwords associated with this: big data, analytics, informatics. They get mentioned so often, you wonder if you’re not missing out on what could be the next big thing in the world of business. But … Continue reading Business Growth Tip: How To Boost Your Business Using Data

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Social Media

Social Media Marketing Tips: 5 Steps To Becoming A Successful Influencer

April 19, 2022

In one of our past articles, we discussed some tips for brands that want to work with influencers. This week, we will be looking from the perspective of the influencer. Here are some ways in which you can become the influencer that brands want to work with and make an extra source of income Be Content … Continue reading Social Media Marketing Tips: 5 Steps To Becoming A Successful Influencer

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BUSINESS

Brands We Love: Cafe Neo

April 19, 2022

Despite being one of the world’s leading producers of coffee, Nigeria doesn’t really have a coffee drinking culture. Like other coffee growing African countries, she exports most of her produce to other regions of the world where it is widely consumed. Until recently, Nigeria’s community of coffee enthusiasts has consisted of returnees from the diaspora and … Continue reading Brands We Love: Cafe Neo

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BUSINESS

Tuition-Free Mini MBA Course: Certificate in Business Skills Competency By London School of Business & Finance

April 19, 2022

Maven Williams Services Limited along with her UK based Partners presents a tuition free Mini MBA Course developed and certified by London School of Business & Finance (LSBF) United Kingdom.The Mini-MBA Program is a short coursefocused on the essential skills needed to succeed in a complex global business environment. Registration Fee: N10,000.00 Account Name: Maven … Continue reading Tuition-Free Mini MBA Course: Certificate in Business Skills Competency By London School of Business & Finance

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BUSINESS

Business Growth Tip: Create a Niche for Your Business

April 19, 2022

Many small businesses in Nigeria struggle to stay afloat in their spaces because they’re being crowded out. There’s just too many ventures offering the same sort of product and service as they are. The market grows, but so do the number of competitors. Growth is difficult in such environments because they’re bulging with businesses battling … Continue reading Business Growth Tip: Create a Niche for Your Business

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BUSINESS Fashion

Connect Nigeria’s Top 100 SMEs: 360 Creative Innovation Hub

April 19, 2022

Every day SMEs emerge with amazing ideas capable of transforming the nation’s economic landscape. With their ability to revitalize the economy and spur nationwide growth, exclusive attention – the kind that stimulates conversations and strategies for growth – must be showered on them. Connect Nigeria sponsored by Union Bank and other organisations have set out to … Continue reading Connect Nigeria’s Top 100 SMEs: 360 Creative Innovation Hub

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BUSINESS

Start Planning for Your Business’ Holiday Sales with These Tips

April 19, 2022

Now is the time to start making plans for Christmas sales. You’re not likely to get a fair result from year-end business if you wait until the dizzying rush of December to get going on this. Why not set things in motion when the holiday feel still simmers beneath the surface, and save yourself all … Continue reading Start Planning for Your Business’ Holiday Sales with These Tips

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BUSINESS

Business Growth Tip: Upsell Your Products to Grow Revenue

April 19, 2022

Remember the last time a vendor offered you a more expensive alternative to something you wanted to buy? They probably told you it came with more benefits than your original choice, and that it wouldn’t hurt to spend just a little more money to get a much better product. This is actually a well-known sales … Continue reading Business Growth Tip: Upsell Your Products to Grow Revenue

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ANNOUNCEMENTS

The International LIST Tour Africa Unveils Acclaimed Business Experts As Panellists

April 19, 2022

The global LIST Tour team is delighted to announce its line-up of keynote speakers for the 2018 International LIST Tour which will be holding on the 16th and 17th of November, in Lagos, Nigeria. The conference will bring together leading international experienced and skilled instructors who will provide professional insights and hands-on trainings in the … Continue reading The International LIST Tour Africa Unveils Acclaimed Business Experts As Panellists

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BUSINESS

Social Media Marketing Tips: Buyer Personas And What They Mean For Your Business

April 19, 2022

One of the fundamentals of inbound marketing that a business owner should have in mind when trying to execute a successful content marketing strategy is Buyer Personas. What are Buyer Personas? Imagine you’re an animator and your next project is to create a comical character based on a real-time figure. Beforehand, you would already have a picture … Continue reading Social Media Marketing Tips: Buyer Personas And What They Mean For Your Business

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Agriculture BUSINESS

Investment Lessons From The Rise of Modern Farm Franchises in Nigeria

April 19, 2022

Any country with a population of over 170 million inhabitants should be a viable market for small businesses and thousands of franchises!  Sadly, this assumption does not necessarily hold true in Nigeria, due to some factors. On face value, franchising does not make a lot of sense in a marketplace, where the concept is alien. … Continue reading Investment Lessons From The Rise of Modern Farm Franchises in Nigeria

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BUSINESS

How To Start A Vehicle Rental Business In Nigeria

April 19, 2022

Vehicle rentals exist because there’s a real, constant and stable need for them. Businesses sometimes want a vehicle to convey guests; wedding attendees might prefer to travel in a van that’s headed straight for their specific destination, and sports teams would pick a bus that’ll go the distance and keep their team talks and banter … Continue reading How To Start A Vehicle Rental Business In Nigeria

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BUSINESS

Social Media Marketing Tips: What You Should Know About Micro-Influencers And How To Work With Them

April 19, 2022

As brands and social media experts become more conversant with the best practices for social media, they continually unravel trends that promote brand awareness and higher conversion rates. One of these trends is micro-influencers. They are the newly discovered players in the advertising industry and are rapidly replacing their counterparts, the macro-influencers. Micro-influencers are brand promoters with a significant … Continue reading Social Media Marketing Tips: What You Should Know About Micro-Influencers And How To Work With Them

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Website Review

Websites We Love: Paystack.com

April 19, 2022

Every transaction requires some form of payment, whether through manual or electronic means; hence, thousands of payments are carried out on a daily basis for manifold purposes. Given these stats, businesses of various categories have to beef up their payment services to foster efficiency and timeliness for the sake of smooth business transactions. Seeing the need for … Continue reading Websites We Love: Paystack.com

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