Archives Tag: Customers

Finance

April 19, 2022

As Nigeria marks another milestone in its post-independence journey, one Bank has demonstrated its faith in the country and her people with the release of an indigenous television production that seeks to rekindle flames of hope in the hearts of the people. In a marked departure from the average bank advert which will typically focus … Continue reading Union Bank; Re-igniting the Nigerian dream

By guestpost

internet TECH Tips

April 19, 2022

MTN subscribers have a new bonus plan available for them to enjoy. The new pulse subscription offers great value for a fair price. You can get 1GB data for N500 valid for 7 days. You also get unlimited music streaming on MTN Music Plus for N10 daily and enjoy call rates at 11k/s to all … Continue reading Tip of the Day: Get 1GB of Data for N500 with MTN Pulse Subscription

By tobenna-ezike

BUSINESS Finance

April 19, 2022

On the 13th of September, the Central Bank of Nigeria (CBN) introduced new rules for interbank electronic fund transfers. These rules, which are to take effect from the 2nd of October, are aimed at curbing the widespread problems with electronic fund transfers which banks and their problems frequently encounter. The issues covered by the new … Continue reading How the CBN’s New Bank Payment Rules Could Affect You

By ikenna-nwachukwu

BUSINESS

April 19, 2022

As brands and social media experts become more conversant with the best practices for social media, they continually unravel trends that promote brand awareness and higher conversion rates. One of these trends is micro-influencers. They are the newly discovered players in the advertising industry and are rapidly replacing their counterparts, the macro-influencers. Micro-influencers are brand promoters with a significant … Continue reading Social Media Marketing Tips: What You Should Know About Micro-Influencers And How To Work With Them

By samuelokoruwa

BUSINESS

April 19, 2022

From before Nigeria became an entity till the present day, many businesses both of local and international origin have enjoyed the ease franchise opportunities brought to the Nigerian market space. Leveraging on the success, popularity and marketing strategy of an established brand has helped many SMEs, over time, grow from having only a handful of … Continue reading Successful Nigerian Restaurant Franchises

By achem

BUSINESS

April 19, 2022

Are you often at a loss as to what gift to get a loved one? Have you ever wished you could just tell someone your budget and have them do the work while you get showered with gratitude? Mojisola Saliu studied Mass Communication at Olabisi Onabanjo University, Ogun State, and now runs The Gift Plug, … Continue reading SME Spotlight: The Gift Plug

By jehonwa

BUSINESS

April 19, 2022

By now, you probably already know that innovation is good for business. It keeps entrepreneurs in touch with today’s markets and customers’ demands, stands them out from amongst their competition, and turns tomorrow’s challenges into opportunities. But it’s not always clear how individual businesses should innovate. A lot of people think that innovation is principally … Continue reading Business Growth Tip: Be Innovative

By ikenna-nwachukwu

BUSINESS

April 19, 2022

Traditional marketing is slowly approaching its demise and digital marketing is taking its place. However, there are some laws of branding that have proved effective in the traditional marketing sphere that still apply to digital marketing: Own a word The first law of branding is “Never underestimate the power of your brand name”. Owning a … Continue reading 6 Laws of Branding That Make Digital Marketing A Success

By samuelokoruwa

BUSINESS

April 19, 2022

Like any typical business person, you might be adopting a passive approach to customer referrals. You grind out your best product, push it out to the market with some publicity, attract customers, and just hope that they tell their family and friends how good your brand is – if they like it. Sometimes this works … Continue reading Business Growth Tip: Set Up A Customer Referral Program

By ikenna-nwachukwu

Business Ideas Tip of the Day

April 19, 2022

Old style advertisements were a mashup of product descriptions, lists of advantages derivable from product use, and a plea (veiled or obvious) to the advert’s recipient – viewer or listener – to purchase the product. Pretty straightforward. If you’re still doing that today, there’s a big chance that your spending on advertising will deliver less … Continue reading Tip Of The Day: How Brand Storytelling Can Grow Your Business

By ikenna-nwachukwu

BUSINESS

April 19, 2022

Customer service is the provision of professional and quality service to customers before, during and after a purchase. An excellent customer service experience creates customer happiness which translates to customer retention. While customer acquisition is important to a business, research has shown that customer retention is even more important and cheaper because it costs companies seven times less to retain … Continue reading How to Retain Customers: Managing Customer Retention For Business

By uduakedet

BUSINESS

April 19, 2022

How do you make your customers loyal to your brand? Don’t get carried away by the desire to grow your customer base; if you’re not succeeding at keeping the ones you have, your mission to attract more regular buyers to your business is going to fail. The new ones will be lost for the same … Continue reading Ten Ways To Make Your Customers Keep Coming Back

By ikenna-nwachukwu

BUSINESS

April 19, 2022

Just as humans can absolutely not live without oxygen, so also can a business not exist without customers. In comparison to basic human needs, there is absolutely nothing more important than meeting your customers’ basic needs. Not to be misunderstood for customers’ wants, as every customer comes with various wants they hope you would fulfill. … Continue reading 5 Basic Needs of Every Customer

By adepeju

Laws of Sales

April 19, 2022

If you don’t have a prospect, you are out of business. – Zig Ziglar  Life Follows A Sequence Life follows a defined order. The sequence of life usually follows the mathematical order of counting one before two. Nature also follows a defined arrangement. When you sow, you reap. When you work, you eat. The farmer … Continue reading The 25 Unbreakable Laws of Sales (8): No Prospect, No Sales

By g-emutche

Laws of Sales

April 19, 2022

If you aren’t going all the way, why go at all. –  Joe Namath Everything Has a Price Tag! There is a price for everything. Even the item that is classified as priceless still has a selling price. Its selling price is ‘Priceless!’ Every prospect has a price. Each prospective customer has something that will … Continue reading The 25 Unbreakable Laws of Sales (7): Selling is Like Art of Fishing. You Need the Line, the Hook and the Bait

By g-emutche