What Business Should You Start?

  If you’re reading this article right now, you’ve almost certainly asked yourself the above question at some point, perhaps several times.  It’s a commonly posed question, and it’s quite obvious why so many people have to ask it. There are numerous business ideas out there that you can choose from. We have discussed a […]

Business Growth Tip: Ask Your Customers for Referrals

Businesses grow by increasing the volume of sales they make. One way they are able to achieve this is by expanding their customer base so that more people buy their products over time. The big bother for many companies is attracting these new customers. While there are myriad strategies for bringing in buyers, a lot […]

Business Growth Tip: How to Build an Irresistible Product

You want your customers to clear your products off your shelves within days of stocking up. You dream about clients booking your services until your schedule is stuffed full with them. And you wonder if you’ll ever make this happen for your business. The truth is, only a fraction of companies are able to hit […]

Is Your Business Idea Worth Pursuing?

You’ve hit upon a business idea. It looks quite nice to you; maybe it even bears all the hallmarks of a market disrupting, once in an era hit, in the league of Mark Zuckerberg’s Facebook or Bill Gates’ Microsoft. Perhaps your friends and family also think it’s the best thing since sliced bread. But how […]

Here’s How To Research the Market for Your Business Before Starting Up

business

There’s a brilliant business idea sitting pretty at the centre of your thoughts now, and you’re just setting things in motion to bring it to life. You’re convinced that it’s going to be a hit because you know the market (or so you think), and the product you’ll be pushing is just the sort of […]

Turn Your Idea Into a Thriving Business With These Four Steps

There’s an idea in your head, and you think it’s the start of the next big thing. You dream of it growing into a world-class giant, solving real problems and adding value to the lives of millions of people along the way. The relevance and viability of what you’ve conceived aren’t in question; the space […]

Two Perspectives That Will Change Your View of Start-ups

If you own a business start-up or plan to set up one soon, there is a good chance you have come across this statement: “Over 70 percent of businesses do not survive the first two years.” Start-ups are challenging, and if we are focusing on the wrong things or applying mundane strategies, we are not […]