Turning Satisfied Customers into Brand Advocates

Brand Advocates

In Nigeria, word of mouth still sells more than most advertisements. When someone you trust recommends a product or service, you are more likely to try it. That’s the power of brand advocacy. And guess what? You don’t need to chase strangers or celebrities. Your best brand advocates are your satisfied customers. Read more about […]

Business Growth Tips: How To Turn Your Customers Into Brand Advocates

A business owner who knows how important his or her customers are to the success of their enterprise will do all he or she can to please them. Besides their patronage, satisfied customers could recommend that business to their family and friends—and get people in their network to become buyers of that business’s products. Read more […]