Post Image
Ezra Footwears was founded by Kene Okafor,who studied Mechanical Engineering at Landmark University, Kwara State. He talks to Connect Nigeria about raising capital and what is important in growing a business. CN: Why did you decide to start a business, and why footwear? I started a business mainly because I wanted to raise income to add value to myself. EZRA Footwears wasn’t my first business. I’ve always had a thing for good shoes but wasn’t really able to get what I wanted at the markets, so I started getting training on shoe making and also doing online research about footwear production. CN: How would you describe your ideal customer? My ideal customer is a customer that is patient and trusts the process. Usually, a lot of Nigerians by default expect the worst from Nigerian businesses, so they tend to give you a tougher time working with them. CN: What kind of training did you receive for this line of work? Honestly, the internet (YouTube specifically) helps. In the course of my training, I figured out that the teacher himself didn’t know the “why” of a lot of steps taken in footwear production. So I sourced for technical help from the internet and physical help from my teacher who happened to be a friend I’ve known for a lot of years. CN: How did you raise capital to start your business? I raised capital from my digital marketing business back then; my major field is video production and graphic designing. While I was a student I was getting a lot of video jobs, mainly explainer videos for companies, and I kept saving the money until it was enough for me to start up the factory. CN: How do you market and create visibility for your business? The major marketing for my business is social media. Without social media, there would be no business. A lot of people still underestimate the value of this social media that has been given to us for free. It’s left to us to explore, to meet people, and find out what value we can exchange with one another. CN: What advice do you wish someone had given you as an undergraduate? To save more money! CN: What is your unique selling point and why should Nigerians choose Ezra Footwears over competitors? Attention to detail, stitching, finishing. These have always been the reasons why most customers prefer the EZRA brand. Every brogued hole, every stitch has been calculated to run smoothly around the footwear with a lot of precision. CN: Which professionals inspire you, and why? My dad; the way he turns nothing to something always comes as a shock. Sometimes I wonder if there’s anything he can’t do. He’s always been my inspiration, his words bring life to ideas. And he’s always there to offer support no matter how crazy the idea might seem. CN: Which books have changed your life? Think and Grow Rich by Napoleon Hill CN: What is your long-term vision for Ezra Footwears? I have plans to bring the brand to compete with foreign brands. Growth takes time, but most times it’s not about how fast you get there but that one got there the proper way.

Contact Ezra Footwears:

Phone: 08108302373 Facebook: @EZRAfootwears Twitter: @EzraFootwears Instagram: @ezrafootwears
You might also like:
This article was first published on 25th October 2018

jehonwa

Joy Ehonwa is an editor and a writer who is passionate about relationships and personal development. She runs Pinpoint Creatives, a proofreading, editing, transcription and ghostwriting service. Email: pinpointcreatives [at] yahoo.com

Comments (31)

31 thoughts on “SME Spotlight: Ezra Footwears”

  • skigged

    Keflex And Stomach Upset buy ivermectin 3mg tablets Cephalexin Chemical Composition

    Reply
  • Viemaip

    Breast cancer is the second most common cancer in the world accounting for 25 approximately 1 stromectol for dogs Two recent reports confirmed the ligand independent activity of mutants in CRISPR generated cell lines 9, 10

    Reply
  • estinvatt

    กลมเกลี้ยง แซ่โง้ว Says clomid nolvadex pct

    Reply
  • Artigue

    ursodiol momentum tadalafilo 5 mg para que sirve Гў priligy tablets online Then let is go now Wen Lang laughed distillation of a pure compound lower bp when he saw that both of them agreed

    Reply
  • Appobre

    stromectol coupon In Iceland, for instance, the BRCA2 999del5 founder mutation is seen in over 40 of male breast cancer cases

    Reply
  • Keyhore

    This workflow has proven to be especially effective in our structural studies of assembly line polyketide synthases PKSs, which harbor flexible domains and assume transient conformations doxycycline

    Reply
  • beauppy

    lasix tinnitus clear cell sarcoma, Type 1 endometrial cancers are most amenable to prevention efforts

    Reply
  • estakly

    A total of 47 patients had been treated with normofractionation 26 31 fractions where do i buy clomid online with viagra We additionally indicated items using the Fisher exact test

    Reply
  • grielia

    PUBMED Abstract Lin ZY, Chuang WL Pharmacologic concentrations of ascorbic acid cause diverse influence on differential expressions of angiogenic chemokine genes in different hepatocellular carcinoma cell lines tamoxifen belly J Clin Endocrinol Metab 1984; 59 955 962

    Reply
  • Shoussy

    1 which drives transcription in placenta is located approximately 89 kb upstream of exon II prix levitra pharmacie paris

    Reply
  • Entairl

    Examples of suitable amines are amino acids such as lysine, choline, diethanolamine, ethylenediamine, N methylglucamine and the like nolvadex research products for sale

    Reply
  • earnece

    The risk of thyroid problems continues for your whole life priligy without prescription

    Reply
  • iNvopsy

    stromectol 12mg retail gas stationscarry E85, concentrated in states with ethanol refineries

    Reply
  • avasiaCer

    Poor responders present a conundrum to IVF specialists 20 mg nolvadex pct PMID 32961682 Free PMC article

    Reply
  • AnopAnexy

    9 of patients are the drugs the most often prescribed Table 4 lasix online We adapted the Roter Interaction Analysis System RIAS and applied it to calls of moderate or major severity

    Reply
  • Usebriete

    clomid prescription Kelly MD 3 31 2017

    Reply
  • addiftill

    Loss of granularity of cytoplasm with cytoplasm becoming amorphous, dense, and eosinophilic or polychromatic lasix 40 Nexus Pharmaceuticals Northstar Rx LLC Novartis AG Novex Pharma Nucare Pharmaceuticals Inc

    Reply
  • sawstrubs

    The ECG should be monitored while calcium is administered, and calcium should be administered only when ECG changes, such as a widening QRS, have occurred 46, 47 cheap cialis no prescription Feel stronger

    Reply
  • Reanoma

    Int Rev Psychiatry 26 1 44 62, 2014 best price cialis Lowering the target to such volumesis illegal, he said

    Reply
  • enjoync

    non prescription cialis online pharmacy The major effect of the test was in the avoidance of chemotherapy in the clinical situation in which AOL showed high or intermediate risk

    Reply
  • oppoppy

    buy cialis canadian Renally dosed entecavir in place of TDF or TAF, or ART with renally dose adjusted TDF and FTC can be used BIII when recovery of renal function is unlikely see Table 6 for dosing recommendation for TDF and FTC or 3TC for people with renal impairment

    Reply
  • Sofepeace

    The duo, married since 2005, have two other children, Violet and Seraphina Rose Elizabeth viagra ingredients Using this system the face, chest and back are divided into six areas forehead, each cheek, nose, chin, chest and back and a factor of 1, 2 or 3 is assigned to each area, based on size

    Reply
  • Anemnnaky

    viagra side effects for female calcium citrate decreases effects of potassium phosphates, IV by cation binding in GI tract

    Reply
  • hit

    Jackpot – skumulowana pula ze wszystkich stołów, zazwyczaj budowana przez kasyno przez dłuższy czas. Najczęściej spotyka się jackpot przyznawany za przegranie arcysilnego układu z jeszcze silniejszym – na przykład karety z pokerem. Tilt – stan, w którym nasza gra jest daleka od optymalnej. Powoduje to zbyt emocjonalne decyzje i najczęściej pogłębienie strat. Tilt pojawia się zazwyczaj po pechowym przegraniu jednego lub kilku większych rozdań. Sprawdzenie lub przebicie z pozycji blinda, kiedy wcześniej jeden z rywali zdecydował się na podbicie. Zagranie ma na celu obronę już zainwestowanych w pulę żetonów. Nie jesteś w stanie ocenić stylu gry przeciwników podczas jednej sesji. W tak krótkim czasie nie da się dokładnie stwierdzić, jak przeciwnik obchodzi się różnymi rozmiarami stacków lub jak wygląda jego gra po flopie. Dlatego musisz od początku robić notatki o jego tendencjach i z biegiem czasu uzupełniać je o nowe informacje.
    https://www.click4r.com/posts/g/7048862/polskie-kasyno-totalizator
    Wydawca: Fratria Sp. z o.o. ul. Legionów 126-128, 81-472 Gdynia. Tel.& WhatsApp (text messages only): +44 2037 780 157 Transkrypt Przetworzono 1258640 stron. Location Transkrypt Przetworzono 1258640 stron. Disclaimer Wszelkie uwagi proszę zgłaszać w dyskusji operatora. Wydawca: Fratria Sp. z o.o. ul. Legionów 126-128, 81-472 Gdynia. Please Login or Register Please copy and paste this embed script to where you want to embed Saturday – Sunday: 10:00 to 15:00 (GMT+1/ BST) (c) 2022 BCPoker.pl – Wszelkie prawa zastrzeżone – Polskie Kasyno Internetowe na Pieniadze. Autorzy: Goran Andrijanić, Marek Budzisz, Piotr Cywiński, Grzegorz Górny, Jerzy Jachowicz, Aleksandra Jakubowska, Stanisław Janecki, Dorota Łosiewicz, Jakub Maciejewski, Andrzej Potocki, Marek Pyza, Aleksandra Rybińska, Marcin Wikło.

    Reply
  • Adupeme

    Гў But we worked hard this offseason and weГў re excited about the opportunity we have and weГў re ready to go out there and just show what weГў ve got, show that weГў re effective backs and we can be efficient in this offense tamoxifen and depression During the follow up period, thrombotic events were documented in 21 11

    Reply
  • spidiva

    Lefftara dosage buy cialis usa

    Reply
  • aperiappy

    Hair relaxers valtrex for sale in the uk Geraldo REWdcBjwXhoSTqvuXC 5 20 2022

    Reply
  • Blesy

    3785-2785 Commercial Drive Vancouver, BC V5N 4C5 Canada The free slots industry has been recently booming, and there is, actually, nothing to wonder about as Canadians like to play free slots for fun. Regardless of what people might say, but competition is an utterly positive process as it leaves only the best in the business. Even if people want to play slots for fun only, this fun should be made unforgettable and some of the best developers in the industry have made sure it truly is. Better still, there are two ways to enjoy free online slots. You can play in demo mode, or, for new players, at least, you can grab free spins from the welcome bonus. The ability to play free online slots is advantageous if you want to have an excellent time without breaking the bank. Real money slots should only be played if you have the financial means to lose. If you don’t want to do that, we suggest you play free slots.
    https://whattoride.com.au/forum/profile/wkujeffry88819/
    Yes! Our website is optimized for mobile use and you can also play slots on your mobile via Mr Green’s Live Casino & Sportsbook App for Android and iOS. This means you can play your favourite slot games wherever you are. Introduction of download free games led to change in technology, and one of those changes brought about HTML5. Thanks to the technology, players can enjoy games without utilizing too much of their CPU space. That is because, unlike flash, HTML5 makes use of the latest technology that takes up minimal space while maintaining effectiveness. Furthermore, unlike flash, HTML5 does not require additional plug-ins to function effectively. Canadians only need an updated browser to enjoy games instantly. Lastly, while flash uses high computing power, HTML5 only requires minimal power to run correctly. In brief, HTML5 is lightweight, readily available or open-source and more dependable than flash.

    Reply
  • adadevy

    non prescription cialis online pharmacy This difference remained statistically significant when comparing levels between normal samples and all malignant subgroups according to their NPI, grade, stage, local recurrence, and distant metastasis in both oestrogen receptor ER positive and negative samples

    Reply
  • Психологичные фильмы.

    Народ мудрее и постояннее государя.
    Психологичные фильмы.

    Reply
  • vicky ponting

    I wanted this kind of shoes on top of this John Dutton Yellowstone Western Jacket which I have tried and it really gave me a very distinct and elegant look. So you guys can also make such structures.

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *