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Nokia has presented three new models in its Asha range to the Nigerian market – the Asha 500, Asha 502 and Asha 503. According to the company, the devices have a new unique innovation called layered design, achieved with the aid of ‘dual shot’ technique which is unique to Nokia. It is a combination of an inner layer of bold, bright colour surrounded by crystal-clear transparency. Deborah Shepard, head of marketing, Nokia West and Central Africa, said the devices are available in Easy Swap dual SIM and single SIM variants. The Easy Swap Dual SIM technology allows users to switch between SIM cards on the go without having to switch off the device. She said: “In addition to the stunning new look, the Asha ICE range boasts of new features and apps that will impress our customers like the amazing swipe feature that enables people take pictures with a single swipe and share instantly on their social network with a simple tap, its colorful variants and most importantly, its affordability.” New Asha devices will work with popular chat and messaging apps like Whatsapp, WeChat, Line, eBuddy and Nimbuzz.  

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This article was first published on 6th February 2014

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