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21st November 2024
As 2024 draws to a close, companies across Nigeria are starting to take stock of their performance throughout the year. If you run a business, now is the time to begin that process for your enterprise. But more than merely looking back over the recent past, you’ll want to plan for the future. This … Continue reading How to Prepare Your Business for Q1 2025
Retail plays an important role in the Nigerian economy. It links both ends of the product distribution chain in most industries, ensuring that items of value reach consumers from producers and wholesalers. So it’s easy to see why operating in this space is potentially lucrative. However, the challenges of retail business in Nigeria are … Continue reading 6 Challenges of Retail Business in Nigeria and How to Overcome Them
14th November 2024
Trying to get your T-shirt business noticed? Looking to reach potential customers in the real world, not just online? Well, you’re in luck! In this article, we’re going to explore some effective ways to market your T-shirt business offline and grow your local customer base. Read more about Business Get Out There and Attend … Continue reading How To Market Your T-shirt Business Offline
13th November 2024
Nigeria leads Africa in smartphone adoption, driven by improved internet connectivity and affordable devices. Key factors include the country’s large population, urbanization, and mobile brands catering to various income levels. Popular brands like Tecno, Infinix, Redmi, and Itel offer budget-friendly options, while premium brands like Samsung and Apple attract those seeking advanced features. As … Continue reading Consumer Technology: Smartphone Penetration in Nigeria