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The United States Government has provided $73 million (N11.68 billion) to support the President’s Malaria Initiative in Nigeria. This would also be useful for the Counterfeit Anti-Malaria Medication Awareness Campaign (CAMAC). Acting Consul General of the US Embassy in Lagos, Dehab Ghebreab, at the launch of CAMAC said, “Given its devastating impact, malaria prevention and control are major foreign assistance objectives of the United States Government. With Fiscal Year (FY) 2013 funds, the USG is providing $73 million to support the President’s Malaria Initiative in Nigeria, a comprehensive package of malaria interventions, implemented by the US Agency for International Development, which will reach an estimated population of 39 million people in eleven target states.” “The Consul recently learned that the US State Department has provided the resources to continue the outreach next year, which they hope to do utilizing SMS technology to reach an even wider audience. By using radio, the medium with the largest reach in Nigeria, we hope to spread the word to millions of Nigerians and help save lives.” “There are an estimated 1000 million malaria cases with over 300,000 deaths per year in Nigeria. This compares with 215,000 deaths per year in Nigeria from Human Immuno-deficiency Virus (HIV)/Acquired Immune Deficiency Syndrome (AIDS).” “Among those at risk are children. Malaria is the third leading cause of death for children under five years worldwide, after pneumonia and diarrheal disease.”